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A new brand promise that captures the spirit of Capgemini

Our new brand platform reflects the zeitgeist of current times where world events and rapid digital transformation require people to look beyond the question of „can it be done?” and rather to define whether it’s the right choice for a sustainable and inclusive future.

“Our brand platform is more than a tagline. It captures the spirit and energy of Capgemini and conveys our optimistic vision of the future. We are conscious that technology is now the critical enabler to almost every transformation of business and society. However, with this potential comes a great responsibility to leverage it in a human way to energize people and businesses. Our clients need to know that they have a business partner at their side, to help them define their future through technology and make it a reality. For our team members, we help them to define their careers and achieve their personal objectives. That is our focus; to help our clients, our people, and our communities get the future they want.”
– Aiman Ezzat, CEO of the Capgemini Group.

We developed this brand platform through a collaborative process involving a variety of internal stakeholders. It builds on two well-established traits at Capgemini, our deep and long-term technology experience and a diverse human culture. Two new dimensions that we see as essential for our continued success are added: being a responsible and exemplary company in terms of our commitment to inclusiveness and sustainability, and our business and industry relevance in terms of the strategic value that we add for clients.

“Our new brand platform captures the spirit of our people, committed to bringing to life our purpose of unleashing human energy through technology for a sustainable and inclusive future. We want our teams, our clients, our partners, and our communities to feel that change can happen the way they want it to, and that we will help them achieve it.”
– Virginie Regis, Chief Marketing & Communications Officer

The future is in our hands. We will not sit back and wait to see what tomorrow brings. From advancing the digital consumer experience and transforming enterprise efficiency, to accelerating intelligent industry, we help our clients create the sustainable, inclusive future we all want and need.

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