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Digital Continuity: The Backbone of Digital Transformation 

Verena Gertz
11.03.2025
capgemini-invent

Fast-changing markets and increasingly complex consumer demands are driving companies to quickly react. However, the increasing complexity of products requires an evolution in the product development process, thus making it digital, connected, and entirely based on models & data. 

Digital continuity is key to successful digital transformation, ensuring seamless integration of data, processes, and systems throughout the product and service lifecycle. This blog series explores essential pillars like data interoperability, supply chain transparency, and emerging technologies such as AI and digital twins. It offers practical insights to help organizations tackle challenges like data silos and system incompatibilities, boosting competitiveness and adaptability in a connected world. 

Overcoming Fragmentation in the Digital Age 

In today’s fast-paced digital landscape, businesses face significant challenges integrating data, processes, and systems across the entire lifecycle of products and services. Siloed data, system incompatibilities, and fragmented workflows hinder operational efficiency, limit innovation, and reduce competitiveness. As companies strive to meet the demands of Industry 4.0, these obstacles become even more pronounced, stalling digital transformation efforts and leaving organizations vulnerable to market disruptions. 

Embracing Digital Continuity 

Capgemini addresses these challenges by providing a strategic framework for Digital Continuity or seamlessly integrating information and processes throughout an organization. By ensuring data interoperability and fostering supply chain transparency, Digital Continuity eliminates barriers that slow down innovation and collaboration. 

With the support of technologies like artificial intelligence, digital twins, IoT, and cloud computing, businesses can streamline operations, enhance product traceability, and drive quality improvements. Companies that adopt Digital Continuity report tangible benefits, including a 30% reduction in time-to-market, a 40% increase in productivity, and a 25% decrease in engineering costs. 

This blog series will explore the pillars of digital continuity, offering practical insights and actionable best practices. Key focus areas include: 

  1. Future Intelligent Business Models: Developing innovative strategies to adapt to shifting market dynamics and unlock new revenue streams. 
  1. Digital Continuity Strategy & Value: Establishing a solid foundation with clearly defined goals and measurable outcomes. 
  1. Agile Collaboration Models: Embracing flexible workflows to enhance team and partner collaboration. 
  1. Connected Lifecycle Management: Integrating sales, supply chains, manufacturing, and services for end-to-end optimization. 
Figure 1: Extensive Service Portfolio

Building a Stable Ecosystem for Value-Driven Business Transformation  

A stable digital ecosystem is essential for successful business transformation. Capgemini’s transformation framework guides organizations from scoping and prototyping to full-scale industrialization. The initial phase focuses on validation and process testing, followed by IT deployment, growing adoption, and a connected collaboration layer supporting over 15,000 users. By integrating PLM, MES, and ERP, this approach ensures seamless Digital Continuity, driving efficiency and innovation. 

Figure 2: Strategy Pyramid

The Strategy Pyramid provides a structured framework that links business strategy, IT architecture, and organizational design. It breaks down transformation into clear goals, key outcomes, roadmaps, and use cases, ensuring alignment between vision, mission, and execution. Our SCAN, FOCUS, ACT methodology starts with analyzing existing projects and identifying opportunities, followed by defining strategic priorities, evaluating ideas, and prioritizing innovations. The process concludes with roadmap creation, strategy presentation, and operational execution. 

Capgemini’s Digital Continuity Playbook serves as a comprehensive framework for IT-driven business transformation. Covering key areas such as strategy, solution engineering, and operating models, it ensures a structured approach to digital transformation. By integrating change management, stakeholder engagement, and innovation workshops, the playbook helps organizations navigate their digital journey effectively, ensuring long-term success. 

Our Global Offering provides everything needed for a successful digital transformation—from a comprehensive perspective for scoping and breaking down complexity into actionable building blocks (our Digital Continuity Framework) to strategic planning approaches like the Strategy Pyramid and the Scan Focus Act methodology, as well as a toolbox of methodologies and tools for effective implementation. This holistic solution enables organizations to ensure Digital Continuity and strengthen their long-term competitiveness. 

Join us in this blog series as we uncover how Digital Continuity can position your company as a leader in efficiency, innovation, and long-term success. Stay tuned for actionable strategies and meaningful deep dives that will help you navigate complexity and thrive in an increasingly connected world. 

Ready to transform your business? Let’s embark on this journey together – discover how Digital Continuity can drive your digital transformation forward.  

Thanks to our co-author Jonathan Schulz-Margeth!

Our experts

Verena Gertz

Vice President | Global Offer Lead Digital Continuity, Capgemini Invent
Verena Gertz is a senior program executive with focus on Digital Engineering and Innovation Lifecycle Management in Manufacturing, Aerospace and High-Tech industry. With her team she stands for high-quality delivery of large-scale, international projects leveraging the power of the Capgemini group with a strong partner play. For her clients she shapes and leads E2E transformation projects with a combined perspective on business & IT aspects from strategy through design to implementation & rollout.

Dr. Thomas Vollmer

Director | Digital Engineering & R&D Germany, Capgemini Invent
Thomas Vollmer is a Director in the Intelligent Industry division at Capgemini Invent and has more than 10 years of experience in engineering, manufacturing and consulting. With a doctorate in industrial engineering, he has experience in process optimization, digitalization strategies and the associated digital technologies and services. Thomas Volmer supports clients from various industries from planning to implementation.

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