Client Challenge: Riverty faced challenges with fragmented CRM activities and a lack of transparency that slowed its sales processes and the overall CRM system’s functionality.

The Solution: Capgemini Invent elevated Riverty’s CRM with Microsoft 365 Copilot for Sales and Sales Premium, focusing on AI integration, change management, and user adoption to boost productivity and operational efficiency.

Benefits:

  • Enhanced CRM user satisfaction by 23%*
  • Accelerated retrieval of sales information by 67%*
  • Improved CRM functionality ratings by 44%*
  • Elevated usage of CRM sales functionality by 33%*
  • Increased CRM ease of use by 31%*
  • Fostered a more customer-centric approach, improving customer interactions and overall service quality

*Based on user survey.

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