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Capgemini uznane za lidera w raporcie Customer Experience Strategy Consulting Practices 2022

Wchodząc na rynek z marką frog, Capgemini prześciga konkurentów w transformacji doświadczeń klientów opartej na danych

01 mar 2023

Paris, March 01, 2023 – Capgemini ogłosiło dziś, że zostało uznane za lidera w raporcie The Forrester Wave™: Customer Experience Strategy Consulting Practices, w czwartym kwartale 2022, zajmując najwyższe miejsce w kategorii strategii. Forrester ocenił 14 najbardziej znaczących dostawców usług konsultingowych w zakresie strategii doświadczenia klienta (CX) według kompleksowych 28-punktowych kryteriów, które opierają się na aktualnej ofercie, obecności na rynku i strategii.

According to the report, Capgemini was recognized due to its ability to integrate creative strategy with the latest technologies such as Artificial Intelligence (AI) and the Internet of Things (IoT) to design compelling customer experiences. The report cites Capgemini’s key strengths including its use of neuroscience and regenerative research to further understand customers better, continued investment in research and development initiatives that further enrich client offerings, as well as the company’s extensive partner ecosystems network and CX expertise.

Capgemini has been named a leader as “it merges the left and right brain of CX transformation, integrating creative components with technologies like AI and IoT to design compelling future experiences,” wrote Judy Weader, Senior Analyst, Forrester.

“We believe this recognition by Forrester further underlines our ability to provide winning customer experiences for clients that gives them an edge in the market and builds customer loyalty in the long term,” commented Roshan Gya, CEO of Capgemini Invent and member of the Group Executive Committee. “By leveraging the power of data and technology, and extensive research on behavioral sciences, the Capgemini Group, including our team at frog, is well placed to drive innovative customer experiences that deliver business value.”

Read more and get your complimentary copy of the report here.