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Sustainability in Automotive: from ambition to action

Sustainability has become a major topic among automotive OEMs and suppliers. Increasing climate risks, regulations, and customer and investor pressures are pushing the automotive industry further into the new era of sustainability. In our newest Capgemini Research Institute report, Sustainability in Automotive: From ambition to action, we examine the various aspects of sustainability in automotive in depth.

To understand what organisations must do to meet their sustainability goals, we surveyed more than 1,000 automotive executives and interviewed automotive experts. We found that there has only been limited progress in the past three years. Implementation levels for sustainability initiatives in the industry’s top focus areas have either improved marginally, or even reduced since 2019. Several challenges facing the automotive industry today are stagnating implementation, including difficulty with linking sustainability to day-to-day activities, poor integration of key sustainability KPIs into performance management, and difficulty in collecting, managing, and analysing sustainability data.

However, a small group of sustainability “Leaders” has emerged. These organisations have advanced sustainability strategies and a high level of implementation of sustainability initiatives. Importantly, they’re on track to meet their emissions targets and benefit in terms of operations and attracting talent.

To achieve their sustainability goals, organisations will have to transform their approaches in several ways. This will involve fast-tracking product and service evolution to decarbonise their vehicle fleet (including through transitioning to electric vehicles), establishing new processes and enhancing traditional ones for sustainability, and putting people at the heart of sustainable transition.

To read more about how organisations can achieve sustainability as they look towards the future of the automotive industry, download the report.

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For more information, contact:

Markus Winkler

Expert in CRM 2020 and Customer Experience, Digital Transformation for Automotives

Jean-Marie Lapeyre

Chief Technology & Innovation Officer, Global Automotive Industry, Capgemini
Jean-Marie Lapeyre works with automotive clients to develop and launch actionable technology strategies to help them succeed in a data- and software-driven world.

Alexandre Audoin

Head of Global Automotive Capgemini Group & Head of Automotive Capgemini Engineering
Alexandre Audoin is Capgemini Group’s global leader for the automotive industry and head of automotive within Capgemini Engineering (formerly Altran). Alexandre maintains a special focus on the creation of Intelligent Industry, helping clients master the end-to-end software-driven transformation and do business in a new way through technologies like 5G, Edge computing, Artificial Intelligence (AI), and the Internet of Things (IoT).

Sebastian Tschödrich

Vice President of CSS at Invent Germany
“Sebastian specialises in advising and supporting automotive organisations in significant transformations across performance improvement, sales, customer experience, connected car, software-defined vehicle, technology strategy and digital business. He is passionate about shaping the future of the automotive industry.”

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