What is AI-Powered Sales for the Enterprise?

AI-Powered Sales for the Enterprise is a suite of solutions from Capgemini that enhances human sales performance by automating operational tasks, augmenting decision-making, and orchestrating intelligent engagement across the entire sales lifecycle. It helps organizations achieve 25% faster sales cycles, 30% productivity gains, and 2–4% margin recovery through AI-driven precision and autonomy.

What is AI-Powered Configure, Price, Quote (CPQ)?

AI-Powered CPQ is a B2B sales offer from Capgemini that uses autonomous AI agents to streamline complex selling. These agents simulate trade-offs, enforce compliance, negotiate margins, generate contextualized quotes, and orchestrate workflows across CRM, ERP, and customer portals to deliver up to 50% faster end-to-end sales cycles.

What is the AI-Powered B2B Sales Assistant?

The AI-Powered B2B Sales Assistant is an offer from Capgemini that helps large B2B enterprises embed AI-driven digital agents across the full sales cycle. These agents optimize workflows and enhance decision-making, helping sales teams improve productivity by up to 25%, accelerate cycle times by up to 20%, and increase conversion by 10–15%.

Do AI-powered sales solutions replace human sellers?

No. Intelligent sales solutions augment human sales teams with data-driven insights, next best actions, and automated workflows. Autonomous agents handle repetitive, cognitive, and analytical tasks so human sellers can focus on strategy, relationships, negotiation, and growth.

How does AI improve average order value (AOV)?

AI equips frontline teams with real-time insights, pricing intelligence, and contextual recommendations that enable them to position the right products, pricing, and offers at the right moment.

What enterprise systems can AI agents integrate with?

AI agents seamlessly orchestrate workflows across CRM, ERP, finance systems, customer portals, and knowledge platforms. This cross-system integration ensures accuracy, compliance, and speed from configuration to close, while enabling insight generation and sharing across the business.

How does AI support compliance and margin protection?

AI-powered CPQ tools enforce pricing rules, discount thresholds, contract terms, and approval policies automatically. This enables sales teams to detect risk, prevent errors, and negotiate optimal terms – reducing leakage and strengthening profitability.

What measurable outcomes can organizations expect with AI-Powered B2B Sales for Enterprise?

Organizations that leverage AI-Powered B2B Sales for Enterprise solutions from Capgemini can typically see:- Up to 50% faster sales cycles- Up to 25% productivity gains- 2–4% margin recovery- 10–15% higher conversion rates- Greater consistency, compliance, and customer satisfaction.These gains compound over time as AI agents learn from outcomes and continuously improve.

Empowered sales

Is your customer average order value lower than the benchmark? The reason why might not be that your sales teams are underperforming, but that they’re under-equipped.

Autonomous sales agents are transforming the sales cycle by handling operational and cognitive tasks end-to-end – from lead qualification and configurations to contract management and renewal – freeing human sellers to focus on strategy, relationship building, and growth.

With AI-Powered Sales for the Enterprise, organizations can activate powerful new solutions, like agentic CPQ tools and AI sales assistants, to augment and enhance human sales agent performance, driving 25% faster sales cycles, 30% productivity gains, and 2–4% margin recovery.

See how AI-Powered Sales for the Enterprise can help your sales team anticipate buyer intent, contextualize engagement, and deepen loyalty through intelligent, personalized interactions across every stage of the customer lifecycle.

“The modern buyer is digitally connected, socially engaged, and incredibly informed. To meet their heightened expectations, sales organizations must embed AI and intelligent technology across the entire lifecycle to enable an integrated buyer-seller ecosystem that powers better customer experiences and unlocks stronger business performance”
Arnaud Bouchard, EVP, Global Customer Experience Offer Leader and Head of Strategic Deals & Business Development

Connected field services

Unlocking Field Service Excellence

What we do

A new era of customer experience with Generative AI

Empower the next level of CX engagement

Client stories

Revolutionizing Riverty’s CRM capabilities with Copilot for Sales

In just nine weeks, Capgemini Invent and Riverty redefined CRM engagement, including integrating Microsoft Copilot for Sales to drive efficiency and innovation in sales operations

Subway drives digital transformation to deliver a better brand experience

Iconic global brand selects Capgemini as its strategic digital-transformation partner

SingEx implements Salesforce Sales Cloud to move closer to full digitilization

Through its partnership with Capgemini, SingEx transforms its customer and sales management processes to stay ahead of the curve

FILA transforms into an experience-driven retailer

Leveraging new digital strategies helps the brand re-energize the customer journey with a seamless, API-led architecture

Estes Express Lines drives growth with customer service

In collaboration with Capgemini, Estes Express creates a 360-degree view of the customer in Salesforce to identify new opportunities

Research and insights

Point of view

Envision a new era of customer service with generative AI

Meet our experts

With over 30 years of expertise in business and technology transformation, Alex has been instrumental in helping global brands reinvent their businesses and transform their customer experiences across numerous industries. Today, he leads a team of over 12,000 CX architects, consultants, and platform experts worldwide, harnessing advanced capabilities and technologies like AI to craft and deliver hyper-personalized experiences that drive growth, customer satisfaction, innovation, agility, and profitability for our clients

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With 22 years of consulting experience, Arnaud has been a transformative force since joining Invent in 2010. He contributed to the launch of the Customer Engagement practice in France (now frog), led DCX France, and managed the Automotive French Market Unit, before joining the global DCX team. Today, he accelerates business and tech transformation in CX globally, fostering AI innovation in marketing, sales, service, and commerce to help organizations deliver seamless, future-ready customer experiences for sustainable value.

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“My passion is in helping organizations to leverage Digital Technology to break down the traditional barriers between IT and business, transforming them from being cost and revenue driven to one focused on what matters. The people, whether they be consumers, customers, trading partners or most importantly your employees. I work across the business and architecture teams within global and UK major brands to help them realize the value of digital channels through the “internet of things” and drive out Agile technology architectures which scale and evolve as consumer habits change.”