Dreamforce 2026 hero banner
Event

Dreamforce 2026

September 15 – 17, 2026 | SFMOMA, San Francisco, California

This is what customer experience really looks like.

Customer experience is entering a new chapter – one where humans and intelligent agents work side by side to co-create more connected, responsive, and intelligent experiences.

Yet many businesses find it increasingly difficult to deliver consistently at scale across channels. Now is the time to overcome AI adoption hurdles so you can ensure every interaction feels connected, responsive, and relevant to your customers.

Join us at Dreamforce 2026 to discover how we’re partnering with Salesforce to help organizations shape the future of customer experience with agentic AI. As an Innovator Sponsor, we look forward to showcasing how trusted data and intelligent agents can help your business deliver more meaningful experiences, unlock new opportunities for growth, and deliver value at scale.

Make it real with Capgemini and Salesforce.

Stories that inspire: Discover how our clients make it real

Agentic AI in wealth management featured image

Scaling hyper-personalized banking with headless AI​

Sept 15 | 12:30 PM – 12:50 PM | Moscone North, LL, Campground, Theater 1
A global bank is architecting the future of banking. Powered by MCP and A2A, see how Headless Agentic Mesh will equip 6,000 reps and elevate service for 30 million customers.​

Speakers​: Meghan Cavanaugh, Barclays​ | Avin Handa, Capgemini​

Add to calendar

Barclays: AI-powered contact center reinvention

Sept 16 | 9:30 AM – 10:10 AM | Metreon AMC, L3, Theatre 11​
Explore how Barclays uses AI to transform contact centers, boosting growth and customer satisfaction, accelerating cross-sell and up-sell, reducing costs, and enhancing agent and customer experiences.

Speakers​: Vishal Kumar, Barclays USCB | Jinal Kathiara, Salesforce | Atul Agrawal, Capgemini

Add to calendar
AI Powered ADM banner image
Clouds reflected in modern office buildings Frankfurt Germany

AXA XL: from local CRM to global growth engine

Sept 16 | 4:30 PM – 4:50 PM | Moscone North, LL, Campground, Theater 2​
Discover how AXA XL transformed a local CRM deployment into a global go-to-market capability, unifying teams, data and processes to improve client insight, broker engagement and pipeline decisions.

Speakers​: Andrea Milicia, Axa XL​ | Max Bocchini, Capgemini​

Add to calendar

Trusted data powering AI and future growth at Discount Tire

Sept 17 | 11:00 AM – 11:40 AM | Metreon AMC, L3, Theatre 10
Learn how Discount Tire modernized its data foundation to unlock greater agility, improve decision-making and lay the groundwork for AI-powered innovation and growth.

Speakers​: Luc Ducroqc, Capgemini​ | Mark Esbenshade, Discount Tire​

Add to calendar
Discount Tire

For more information on our sessions and to build your Dreamforce agenda, please visit our registration page. 

Learn more

Join us on the Dreamforce campus

Our expert-led sessions will explore the practical side of transformation, where visionary thinking and next-level innovation come to life. Join us as we explore how customer experience, intelligent operations, and platform-driven innovation combine to solve real life challenges in real-world environments.

Tuesday, Sep 15 | 02:30 PM – 03:15 PM | Moscone West, L2, Community Networking 1​

Got a tricky tech question or tough architecture challenge? Bring it to the Salesforce MVPs and tap into the deep expertise, knowledge, and generosity of the community’s most trusted voices.​

Speaker:

  • Susan Thayer​

Add to calendar

Tuesday, Sep 15 and Thursday, Sep 17 | 2:30 PM – 3:10 PM | Moscone West, L1 Forest, Architect Vista​

Learn a practical modernization method based on definition, separation, and ownership to simplify complex Salesforce orgs and prepare them for agents.​

Speaker:

  • Matthew Morris​
Add to calendar

Wednesday, Sep 16​ | 11:30 AM – 12:10 PM PDT​ | Metreon AMC, L3, Theatre 13



Speakers:

  • Kai Dins
  • Fresenius Kabi​
Add to calendar

Wednesday, Sep 16 and Thursday, Sep 17 | 10:00 AM – 10:20 AM, Moscone West, L1 Forest, AgentExchange Theater

Bad info gives you bad results. Learn five easy ways to organize and clean your company’s data using AgentExchange apps to ensure your AI assistants give accurate, helpful answers.​

Speaker:

  • Susan Thayer​
Add to calendar

Wednesday, Sep 16​ and Thursday, Sep 17​ | 3:00 PM – 3:20 PM PDT​ | Moscone West, L1 Forest, Redwood Theater​

Most think prompting is about wording. But in Salesforce delivery, it’s about context, constraints, tools, and output design. Learn to engineer reliable AI interactions for architecture & development​.

Speaker:

  • Chetan Chugh, Salesforce CTA, Capgemini
Add to calendar

Thursday, Sep 17​ | 9:30 AM – 9:50 AM PDT​ | Moscone West, L2, Trailblazer Theater​

AI makes change faster and cheaper—but adoption hasn’t caught up. Lets explore why change fatigue is becoming the real bottleneck in Salesforce programs, and how to design for sustainable adoption​

Speaker:

  • Chetan Chugh, Salesforce CTA, Capgemini
Add to calendar

Thursday, Sep 17​ | 9:30 AM – 9:50 AM PDT​ | Moscone West, L2, Trailblazer Theater​

AI makes change faster and cheaper—but adoption hasn’t caught up. Lets explore why change fatigue is becoming the real bottleneck in Salesforce programs, and how to design for sustainable adoption​

Add to calendar

Thursday, Sep 17​ | 11:30 AM – 12:10 PM PDT​ | Moscone West, L1 Forest, Architect Vista​

Salesforce DevOps falls apart in all multi-org scenarios. Learn how to choose an org strategy, structure repositories, and give local teams autonomy without breaking shared templates.​

Speaker:

  • Christopher Ramm, DCX CTO, Capgemini
Add to calendar

Research and insights

Capgemini Research Institute

Reimagining customer experience: Human-led, AI-powered

capgemini-research-institute capgemini-research-institute
AI-driven customer service hero banner
Point of view

Imagining a new era of customer experience with generative AI
Report

Unleashing new waves of value through AI-driven customer service
Generative AI driving transformations within businesses
Report

Conversations for Tomorrow #9: Generative AI

capgemini-research-institute capgemini-research-institute
Point of view

Enabling a monumental shift

Expert perspective

DF25 DotCom Banner
Gen AI

Recognized for innovation: Capgemini’s trailblazing work with Engie and Salesforce

Katerina Hubka
Oct 16, 2025

Meet our experts

Alex-Smith-Bingham

Alex Smith-Bingham

EVP, Global Application Business Line Leader, Digital Customer Experience

Satish Weber

Satish Weber

Executive Vice President, Market Unit Leader, Insurance Business Unit

Rahul Murudkar

Rahul Murudkar

Vice President | Global Offer and Practice Leader | AI-Powered Integration & Business APIs

Katerina Hubka

Katerina Hubka

Global Salesforce Partner Executive

Maura Lachowski

Maura Lachowski

Global Digital Customer Experience, Financial Services

Matthew Evans

Matthew Evans

Chief Technical Officer Salesforce Europe, Digital Customer Experience, Capgemini