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Insights & data #3: Join the conversation

Every company wants to become data driven. But the question is how to get there. Data is plentiful but there is no clear path on how to make it useful to the business. But building a data strategy is more than trying to build a trusted data pipeline. It means allowing the data to make decisions to grow your business.

Dan Sherman, Principal, Insights & Data at Capgemini, understands why companies are reluctant to drive differentiation through data, but it remains the only path to real innovation. A data-driven strategy builds a foundation so you can innovate without being painted into a technology corner.

Listen to how becoming a data-driven organization is the only way forward.