Skip to Content

Consumer products

Reimagine the future of consumer products in the new era of connected commerce.

Today’s consumers expect brands to offer products and experiences that meet their individual preferences and match their commitment to social responsibility, health, and sustainability – immediately.

In this landscape, brands don’t just need to understand what their consumers want, but also how to orchestrate the end-to-end supply ecosystem to meet demand through next-generation digital manufacturing capabilities and resilient, agile, and flexible fulfillment channels.

“The behaviors of today’s consumers have shifted dramatically over the past 18 months and their expectations have evolved in parallel. With many of these changes proving permanent, brands are faced with the need to evolve and reinvent, rapidly and continuously.”

Tim Bridges, Capgemini’s Global Sectors leader and leader of Consumer Products, Retail, Distribution (CPRD) global sector practice

Redefining success

Learn how to deliver on promises to today’s customers.

Optimizing consumer choices to maximize the experience.
We recognize the fundamental shift brands are facing – from a traditional one-way B2B model to a multichannel strategy that blends physical and digital, B2B and B2C, partner and owned channels.

Learn more

Orchestrating the end-to-end supply ecosystem.
With decades of experience in business transformation and intelligent supply and fulfilment networks, we help brands fundamentally reinvent the supply chain, infusing operations with data, analytics, and AI, to orchestrate players, cut costs, improve agility, and better serve the customer.

Learn more

Embedding social responsibility and environmental sustainability throughout the product lifecycle.
A tremendous shift in consumer sentiment has pushed environmental concerns, sustainability, and healthy lifestyle choices into the mainstream.

Capgemini helps brands embrace their purpose across the business and leverage their commitments to differentiate in a crowded and hyper-competitive market.

Learn more
The Future of Commerce

    The balancing act

    3 choices facing retailers and consumer brands in the new era of Connected Commerce

    Reinventing grocery

    5 realities defining the new era of connected commerce for grocers

    CornerShop, the store of tomorrow

    Capgemini, The Drum and SharpEnd have created CornerShop, a live store in London where we transform retail shopping and customer engagement to b

      More client stories from across the Group

      Sustainable Future


        A sustainable future calls for collective action, bolder leadership, and smarter technologies.

        Rethink series

        A series of whitepapers on how we need to rethink sustainability

        Reflect, rethink, reconsider: Why food waste is everybody’s problem

        Food loss or waste continues to be a major problem across the lifecycle of food.

        Shift towards sustainable packaging for greener, profitable future

        The right approach for optimizing both cost and sustainability

          Unprecedented disruption – unparalleled opportunity

          Join us at NRF 2023: Retail’s Big Show

          Meet our experts

          Kate Aydin

          US Consumer Products Lead, Capgemini
          Kate Aydin is the CPG Industry Portfolio Leader in Capgemini and drives the firm’s strategy in this vertical in the Americas. Before joining Capgemini, Kate served as the Chief Information Officer of Impossible Foods. She joined Impossible Foods in 2018 and built the Information Technology function from the ground up. Her transformative efforts have been recognized by Constellation Research, naming her as Constellation’s Business Transformation 150 in 2023 among other executives leading similar efforts across industries. Prior to Impossible Foods, Kate was the founder of her own boutique consulting firm, part of the technology teams at Clorox, Stryker, Rodan + Fields and British American Tobacco, and consulting teams here at Capgemini.

          Ted Levine

          US Executive Vice President, Capgemini
          Ted is an Executive Vice President at Capgemini, serving as a Business Unit Managing Director. With over 26 years of experience at Capgemini, he has spent his career serving clients directly and delivering on some of the largest and most complex Digital and Technology Transformations. Serving across a multitude of industries from Consumer Products and Retail to Hospitality and across Capgemini’s services from management consulting to managed services. Ted believes strong partnerships can create powerful work environments and empowered communities. As a leader for leaders, he serves as the sponsor of Capgemini’s Account Executive Community, empowering customer-first partners across the organization.

            Join the conversation on LinkedIn

            Connect with our experts and read the latest industry insights on our dedicated LinkedIn page