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Today’s health emergency has introduced an unprecedented level of disruption to people’s daily lives. While many are eager to return to normal, organizations must consider what that really means.
For retailers, recovery will not be a return to “business as usual”, but an entirely new reality—one in which the consumer will have fundamentally different needs, preferences and expectations.
While it is not yet clear how our current environment will change shopping habits in the months to come, there are several baseline trends that are likely to alter the retail landscape forever:
As retailers develop an effective recovery strategy, it will be important to harness the power of data to determine how consumer behaviors and sentiment has changed. Our .
As seen through this engagement with Unilever, we work with clients to develop a holistic data strategy to help improve supply chain resiliency and agility. Our capability Smart Retail Planner Overview and report Digital Supply Chain, provide more information about how organizations can use data to adjust their supply-side operations to meet the demands of today’s environment.
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