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Create your own rainbow

Neerav Vyas
22 Feb 2023

UNLOCK TRUE DATA-POWERED CUSTOMER EXPERIENCE IN RETAIL

Knowing what your customers want is a first-step to successfully become a customer-first brand and the answer is in the data. Finding the balance between personalization and privacy can be a daunting task for consumer products and retail companies. Like a rainbow, where colors clearly appear in an order, but where they overlap, the complexity increases.
 
Read more on how you can unlock true data-powered customer experience in Retail.

Authors

Neerav Vyas

Head of Customer First, Co-Chief Innovation Officer, Insights & Data, Global
Neerav is an outstanding leader, helping organizations accelerate innovation, drive growth, and facilitate large-scale transformation. He is a two-time winner of the Ogilvy Award for Research in Advertising and an AIconics 2019 and 2020 finalist for Innovation in Artificial Intelligence for Sales and Marketing.

Naresh Khanduri

Expert in Innovation, Strategy

Dinand Tinholt

Expert in Analytics, Data, Data-driven transformation