The Business Data Lake is a new approach to information management, analytics and reporting that better matches the culture of business and better enables organizations to truly leverage the value of their information.
With the value of this information only set to increase, businesses cannot afford to continue with approaches that have been proven to fail and to be less than agile even in the small areas where they have been forced to work. The Business Data Lake is a new approach enabled by a new generation of technologies. No longer do organizations need to be weighed down by the technology constraints of the past. But more than a technical solution the Business Data Lake is a new approach to the information challenge based on the principle that collaboration and access to information lie at the heart of effective business.