Today’s digital-native society has redefined standards for customer experience, but Communications Service Providers (CSPs) have not kept their experiences up to par.
The issue is an over-reliance on legacy billing systems that are ill-suited to handling the complexity inherent in demands from CSP customers. These platforms are meant for individual record-keeping, not handling contextual, personalized interactions.
However, there is a way forward. Through a Legacy Isolation through Digital Architecture (LIDA) approach, these organizations can quickly augment their existing digital ecosystem to deliver on customer needs. Our PoV here dives into:
- The reason CSPs have fallen behind
- How microservices can get CSPs to market faster
- The value of a persistent customer context layer.