The speed and impact of change necessitate an efficient and reliable approach for business analysts.

Business Analysis (BA) is one of the fastest-growing markets in the world of business and technology consulting services. BA is concerned with creating, renewing, improving and adapting client business processes either with or without the use of IT. Due to the complexity of change in business, due to new legislation or mergers for example, BA is becoming increasingly important.

Structured Expert Method for Business Analysis (SEMBA) is a methodology consisting of a clear framework grounded in proven architectural approaches, enriched with business process management principles and addressing the effective use of subject matter expertise.