As financial services companies modify strategies to address the business impact of COVID-19 and supporting business in the new normal, their marketing teams are under increasing pressure to effectively drive digital marketing initiatives from design, build, execute and measure, reaching their audience frequently as the crisis evolves. But producing engaging, well-designed and personalized content consistently, delivered at the right moment and managing costs, is their biggest struggle.
Capgemini is a Global Leader in Engineering, Research and Development (ER&D) and Internet of Things (IoT) Services
Capgemini positioned in the ‘Leadership Zone’ for overall ER&D Services 6th year in a...
Musings from the HFS F&A Digital Roundtable