Digital technologies are altering the very fabric of the traditional healthcare delivery model. Consumers are actively embracing digital tools to take charge of their health. Social media and mobile platforms are becoming increasingly important channels for consumers. Such developments are driving leading device vendors, such as Apple and Samsung, into the digital health tracking market. So, where do these developments leave the traditional healthcare industry? Is the healthcare industry responding to new digital opportunities? Are the industry and the current healthcare delivery model adapting to changing consumer needs rapidly enough? Read our paper to know the results of our global digital readiness survey of major healthcare players.
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