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Power of collaboration

Launch of Positive Parenting and Child Digital Application

Capgemini India, in partnership with Parisar Asha, a Mumbai-based NGO, launched a free mental health app named ‘Positive Parenting and Child Digital Application’. Lok Sabha MP Supriya Sule launched the app at a virtual event on October 8, 2021, during Digital Inclusion Week. Senior Capgemini leaders and mental health specialists were part of the virtual event as well.

Positive Parenting and Child Digital Application facilitates free counselling and therapeutic professional counselling for parenting, children-related concerns and a host of other mental health issues. The application can be downloaded for free on Android smartphones through Google Play Store.

The idea for the app stemmed from counselling support that Parisar Asha has been providing underprivileged parents through its toll-free number, which it launched in 2017 with Capgemini India’s support. Over four years, the service has helped 400,000 individuals and their family members.

Since 2020, the concerns about the grim mental healthcare situation, especially against the backdrop of the pandemic, have increased. Hence, the helpline service was transitioned into the app, which aims to provide free mental health support to everyone who needs it, irrespective of economic and social background.

At the launch, Kumar Anurag Pratap, CSR Head at Capgemini India, said: “We are proud to be associated with a cause that goes beyond education. Social disruption coupled with digital disruption is changing social behaviour and adversely influencing children’s psychology. Parisar Asha’s Positive Parenting and Child Helpline programme is an investment in children to nurture and develop them to become healthy citizens of tomorrow. This application is part of our Tech4Positive intervention, wherein our employee volunteers from the DCX Digital team of Capgemini
India supported us in making this a reality.”