This week it was about heavy users are big spenders on Facebook and Twitter, teens prefer straightforward communication from brands, BP is starting reputation management and Web Fonts are now in an important phase.
- Heavy Users Are Big Spenders on Facebook, Twitter
On average, Web users purchased less than $50 worth of goods online in Q1 2010.
- A List Apart: Articles: Web Fonts at the Crossing
Starting in 1998 with Internet Explorer 4, and then from March 2008 through March of 2010, one by one, all of the “big five” desktop browsers—Safari, Firefox, Opera, and Chrome—have rolled out roughly comparable implementations of @font-face font linking.
- Two in five say they aim to influence others when they express their preferences online
As of last week, Twitter’s 105 million users had collectively sent 15 billion tweets.
- Facebook Likes…to take your web content
You may have noticed Facebook “Like” buttons spring up everywhere on the web the past few months (including at the bottom of this post). You can now “Like” anything from blog posts to companies. How is this going to affect your Web Content Management (WCM) efforts?
- Reaching Teen Influencers with Social Messages
Majority prefer straightforward communication from brands
- I Like This – a Facebook “Dislike” Button for the Entire Web
- BP Buys Top Google Result for “Oil Spill”
- Twitter, now 2 billion tweets per month
- The rules of enterprise IT
- Childish but brilliant: Liblr lets you vandalize other people’s tweets
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