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Five emerging trends transforming the B2B landscape

The B2B landscape has been transformed by longtime industry trends in conjunction with modern challenges. New buyers with raised expectations and a multitude of societal disruptions are forcing organizations to adapt.

While these changes are profound, businesses can take solace in the fact that the way forward has been brewing for years. Critical industry developments over the past decade have already laid the groundwork for the rapid model shifts organizations need to undertake today.

Addressing these needs doesn’t just call for technology, it calls for new ways of doing business. Capgemini’s latest PoV uncovers the five trends that will do the most for your business in today’s new world.

  • Segmentation
  • Servitization
  • Stabilization
  • Seamless experiences
  • New marketplaces.

Download the PoV and begin mastering these key trends.

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