Tarte Cosmetics is an innovator in the beauty industry, offering eco-chic, cruelty-free cosmetics and hypoallergenic, vegan skincare. When it needed to redesign its digital experience, Tarte envisioned an all-new site that would embody its strong brand identity and shine a spotlight on its innovative products.
Capgemini’s extensive Salesforce Commerce Cloud implementation experience, award-winning design team, cutting-edge technical expertise, and holistic approach made it the perfect partner to bring Tarte’s digital evolution to life.
Capgemini worked with Tarte to gain an intimate knowledge of its brand, customers, and business, and used this information to design an all-new, on-brand digital experience.
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“It was critical to work with a partner that could understand our growing business and address all of our needs. From web design to post-launch service, Capgemini has been that partner.”
– Stephanie Urban, Vice President, Digital Marketing & eCommerce at Tarte Cosmetics