The COVID-19 crisis could change why people buy cars, how they buy them and even who thinks they need to own a vehicle, according to a global survey conducted by consultant Capgemini.
The survey quizzed more than 11,000 potential buyers in 11 countries that account for 62% of global vehicle sales.
“We’re going to see individual vehicle usage rise as people more concerned with hygiene choose personal transportation,” said Daniel Davenport of Capgemini’s North America auto sector. “There’s also more interest in car ownership from customers under 35 years old,” a sentiment contrary to recent indications younger consumers put a low value on owning a vehicle.
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