SMART Solutions – Enterprise Analytics

Better insights: diagnose, predict, prevent, prescribe

Our enterprise SMART insights solutions cover two broad functional areas:

Customer analytics

Segmentation, cross-sell/up-sell, campaign analysis, churn, loyalty management, after-sales service to channels, and customer touch point analytics:

  • CustomerSMART: Better understand customer behavior and preferences, deliver more effective campaigns & promotions, cross sell/up sell and retain customers.
  • ServiceSMART: A best-in-class enterprise analytics platform to plan maintenance activities, comply with service expectations and optimize service timelines.

Operational analytics

Procurement, asset management, and human resource management:

  • Capgemini Smart Asset Management: Optimize your key asset performance and asset-based services, improve availability and lower maintenance costs.
  • HRSMART: Better manage your human capital, workforce efficiency and performance, with a range of department-specific insights.
  • SpendSMART: Optimize your spending by providing a unified view with valuable insights across the procurement cycle, with built-in KPIs, dashboards and reports.

SMART Insights Platform

A flexible and robust platform, providing a foundation for our SMART out-of-the-box solutions:

  • SMART Platform: Cutting-edge technology generates insights from structured and unstructured data, helping your business users to diagnose issues, predict outcomes, prevent failures, and prescribe improvements.
  • IV3 Big Data platform: A Hadoop-based technology platform providing out-of-the-box business value solutions to make big data implementation faster, cheaper and more impactful.
  • Semi-structured Data Conversion Framework: Encapsulates dynamic standardization of rules, eliminates manual file processing and supports file conversion for all formats including unstructured data.

Contact our SMART Solutions team



Capgemini’s CustomerSMART solution enables analysis of your customer buying patterns,...