It is clear that next-generation analytics solutions will provide many industries with a new and very real opportunity to improve their operations and make a breakthrough in customer experience. This is particularly true for industries that have a large customer base and/or complex infrastructure such as retail, financial services, utilities and telecom.
For Communications Service Providers (CSPs), which have the distinctive advantage of possessing both network and customer data, Big Data analytics is a multi-fold opportunity, allowing to improve network utilization, efficacy of operations and customers experience, as well as to reduce OPEX and create new revenue streams.
In this paper we will develop a Capgemini point of view, discuss the key enablers of Big Data in the telecom industry and how CSPs can benefit from implementing Big Data analytics solutions, and highlight some of the challenges in doing so.