Yes, Karlsson was producing the kind of quality automotive, aerospace and High-Tech products on which they had built a solid reputation in the market. But the way that Karlsson interacted with their customers was, at times, less than smooth, and at other times downright bumpy. They were yet to get to grips with the technology in a way that would allow them to provide the customer experience that they knew was possible.
They needed the right approach. Watch Episode 2 featured below to find out more.