Latest Thought Leadership, Ideas, & Insights

Explore our latest thought leadership, insights and initiatives around the issues that are shaping the future of business and society.

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Reshape your future with AI

Artificial intelligence (AI) is ushering in a new era of unprecedented transformation, unleashing waves of opportunity across industries and within society.

Leading sustainability

Embarking on the Business to Planet journey: Accelerating sustainability in a changing world.

The future of technology

The future of technology begins with bold ideas. At Capgemini, we bring those ideas to life – as intended.

Marketing for customer experience

In a world of hyperconnected customers interacting with brands across multiple digital and physical touchpoints, the role of the CMO is changing.

The Capgemini Research Institute delivers best-in-class research that is underpinned by robust data and analysis. We are proud to have been ranked #1 in the world for the quality of our research by independent analysts for six consecutive times – an industry first.

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The latest reports from the Capgemini Research Institute

From complexity to clarity

How CMOs can reclaim marketing to build competitive edge

Engineering and R&D pulse 2026

Engineering and R&D is at a turning point.

Gender and leadership

Navigating bias, opportunity, and change

Tariffs at tipping point

How the trade war is impacting business strategy

A world in balance 2025

Unlocking resilience and long-term value through environmental action

The on-demand tech paradox

Balancing speed and spend

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Conversations for Tomorrow

Our flagship quarterly review showcases diverse perspectives from best-in-class global brands, leading public figures, academics, and influencers on a chosen theme.

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