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CRM transformation

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Transform CRM into a scalable growth engine

Drive measurable results with a five-step approach covering design, data, integration, and business change management.

Capgemini’s business-led CRM transformation framework helps you move from fragmented systems to a unified, AI-ready ecosystem. Our five-step model covers everything from experience design and data migration to integration and change management. The result – a CRM that enables omnichannel engagement, boosts field productivity, and creates measurable impact across commercial, medical, and marketing teams. With our deep Life Sciences expertise, you don’t just implement a new tool — you unlock a strategic advantage.

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CRM health check

Identify capability gaps, risks, and opportunities to build a CRM ecosystem that’s ready for future growth and engagement.

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CRM platform evaluation and selection

Navigate Veeva, Salesforce, or other options using a strategic, platform-agnostic approach that aligns with your business.

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Healthcare professional engagement

Discover more on our Healthcare Professional (HCP) Engagement page to see how we’re helping life sciences organizations lead with CRM

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Meet our experts

Raghunandan Hanumanthu (Raghu)

Raghunandan Hanumanthu (Raghu)

VP and Head of Life Sciences Industry Platform
Raghu leads Capgemini’s life sciences industry platform, combining deep life sciences and IT expertise to drive transformation across pharma, biotech, MedTech, and consumer health. He is known for building high-performing teams, delivering innovative solutions, and shaping digital strategy. He was named “PharmaTech Leader of the Year” by the Economic Times – Times Group.
Mini Nair

Mini Nair

Senior Director and Commercial Excellence Lead, Life Sciences
Mini brings over 23 years of experience in life sciences sales and marketing strategy, commercial operations, and digital transformation. She has led complex programs across brand analytics, CRM, and sales excellence, and is known for translating business needs into strategic roadmaps that drive measurable value and lasting impact.
Wali Hosein

Wali Hosein

Director, Capgemini Invent
Wali joined Capgemini Invent in September 2023, bringing deep expertise in commercial excellence across MedTech, pharma, and life sciences. With a background in industry and consulting, he supports clients in sales transformation, portfolio optimization, and growth strategy. His pragmatic approach is rooted in hands-on experience in the medical device sector and a foundation in engineering and finance.
Rich Minns

Rich Minns

Group Commerce CTO
“I have over 20 years of experience working within IT and Commerce. I oversee the architecture and development of large commerce, content, headless, and microservice projects – always driving value for my clients.”