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CRM platform evaluation and selection

Choose the right CRM platform with conviction

Navigate Veeva, Salesforce, or other options using a strategic, platform-agnostic approach that aligns with your business.

With multiple CRM platforms available, choosing the right one is critical. Capgemini’s proven evaluation framework guides you through platform selection with clarity and objectivity. We weigh business goals, technical fit, user needs, and long-term scalability to help you select between Veeva, Salesforce, and others. Our approach is platform-agnostic and tailored to Life Sciences — so you get a solution that delivers value, not just features.

Related topics

CRM health check

Identify capability gaps, risks, and opportunities to build a CRM ecosystem that’s ready for future growth and engagement.

CRM transformation

Drive measurable results with a five-step approach covering design, data, integration, and business change management.

Healthcare professional engagement

Discover more on our Healthcare Professional (HCP) Engagement page to see how we’re helping life sciences organizations lead with CRM

Meet our experts

Raghunandan Hanumanthu (Raghu)

Raghunandan Hanumanthu (Raghu)

VP and Head of Life Sciences Industry Platform
Raghu leads Capgemini’s life sciences industry platform, combining deep life sciences and IT expertise to drive transformation across pharma, biotech, MedTech, and consumer health. He is known for building high-performing teams, delivering innovative solutions, and shaping digital strategy. He was named “PharmaTech Leader of the Year” by the Economic Times – Times Group.
Mini Nair

Mini Nair

Senior Director and Commercial Excellence Lead, Life Sciences
Mini brings over 23 years of experience in life sciences sales and marketing strategy, commercial operations, and digital transformation. She has led complex programs across brand analytics, CRM, and sales excellence, and is known for translating business needs into strategic roadmaps that drive measurable value and lasting impact.
Wali Hosein

Wali Hosein

Director, Capgemini Invent
Wali joined Capgemini Invent in September 2023, bringing deep expertise in commercial excellence across MedTech, pharma, and life sciences. With a background in industry and consulting, he supports clients in sales transformation, portfolio optimization, and growth strategy. His pragmatic approach is rooted in hands-on experience in the medical device sector and a foundation in engineering and finance.
Rich Minns

Rich Minns

Group Commerce CTO
“I have over 20 years of experience working within IT and Commerce. I oversee the architecture and development of large commerce, content, headless, and microservice projects – always driving value for my clients.”