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Data strategy and analysis

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Reliable, relevant, and timely data is crucial for tracking launch performance and highlighting potential pain points that require strategic and tactical pivots. Enabling effective data-driven decision making requires robust planning and preparation months before any launch.

Capgemini is an industry-leading provider of data aggregation services and has extensive expertise in setting up product-specific channel data and insights feeds. Our data strategy and analytics capability builds on this expertise to support our clients with their data strategy and implementation needs, including contracting, setup, testing, and visualization, to ensure that you have a near real-time view into how your launch is performing.