Getting to market fast and first
Our Marketing and Sales approach is designed to help clients:
- Understand customer needs and marketplace potential
- Maximise the impact of new product launches
- Optimise revenues from a portfolio of products and services
- Integrate marketing efforts across multiple channels
- Focus and coordinate sales force activities
- Use technology to transform operational efficiency
- Unlock the growth potential of people across the organisation
Clients use our market assessments to identify key improvement opportunities, quantify the impact, and design an implementation plan that will deliver results. Discover our approach to Market Access and Stakeholder Management.
Our mobile sales strategy helps to connect field employees more closely to the hub of marketing and sales operations, and assists in capturing and receiving up-to-date information more effectively.
Our analytical CRM offering is already transforming the way clients define effective data models, build data-warehousing and data-mining capabilities, as well as apply analytical tools and techniques to create smarter marketing strategies.
Meanwhile, our experience has been distilled into Fast Pharma, a model of best practice, which accelerates the speed-to-value of Siebel ePharma implementation. In addition, we offer an application management service, designed to help clients maintain and upgrade their installations.