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Client Story

Subway delivers a better brand experience

Client: Subway
Region: North America
Sector: Restaurant

Subway serves millions of guests around the world every day, but its digital experience and approach to technology needed to be reinvented to meet the evolving needs of guests and franchisees. Driven by its digital-transformation program, guests have easier access to the brand on digital platforms and the satisfaction of franchisees with the technology is rising.

“Capgemini took on the digital platform and then started helping Subway with other areas and they got more savvy about our strategies and about our industry, and they started to bring ideas and suggestions and what I call thought partnership. And we really welcome that. We have a diverse technology leadership team with hospitality and retail experience, but we don’t have the depth of technology knowledge that a company like Capgemini can bring.”

Donagh Herlihy
Chief Digital and Information Officer
Subway

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