In the fourth episode of Capgemini Super Techies Show S3, Susheel Navanale, CIO, Tata Global Beverages Ltd. along with Tim Bridges, Chief Executive Officer, Capgemini Application Services North America, set a tough challenge for teams Star Tech and the Sorcerers.

The challenge entails the teams to suggest an IT solution that helps TGBL collect outlet- and bill-wise secondary sales data from rural and semi-urban distributors. The system should also be able to track promotional schemes (quantity and payout) at a retail-outlet level.