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Assisted Driving

The engineering behind the new automotive business model

Assisted Driving – whether creating useful functions like automated parking and lane assist or pushing towards fully autonomous vehicles – is the new frontier of the automotive industry. It is a high margin offer with big rewards for those who get there first.

But these digital systems are hard to develop – involving integrating data and digital technologies into the physical world of automotive engineering.

In this whitepaper we provide a top-level view of the major considerations automotive manufacturers need address to progress through this journey.

We cover:

  1. Accelerating innovation of assisted driving functions
  2. Testing and validating complex automated driving systems – simulated and real world – to create user trust
  3. Creating a culture of digital innovation at automotive engineering companies

Please fill up the form to download the whitepaper

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