Amal

“Amplifying our brand, connecting with clients, and driving growth—my role as Head of Marketing & Communications at Capgemini Invent is a dynamic journey. From aligning strategies to staying ahead of industry shifts, it’s about fostering innovation, building relationships, and embracing agility.”

– Tell us about your role. What does a day in your life at Capgemini look like?

As the Head of Marketing & Communications at Capgemini Invent, my role is all about amplifying our brand, connecting with clients, and driving business growth. A typical day involves aligning marketing strategies with overall business objectives. This means collaborating closely with different teams to understand market trends, client needs, and where we stand in the competitive landscape. From crafting targeted campaigns to measuring their impact, I’m constantly refining our approach. This involves leveraging analytics to understand what works and adapting our strategies accordingly. It’s a dynamic environment where staying ahead of industry shifts and technological advancements is key. Networking is also a big part of the game. Building and nurturing relationships with clients, partners, and industry influencers is crucial. Whether it’s through conferences, thought leadership pieces, or social media, we want to be at the forefront of conversations shaping the industries we operate in. And of course, in the fast-paced world of business, agility is the name of the game. Adapting to changes, staying innovative, and ensuring our messaging resonates in a meaningful way—that’s the heartbeat of my role.

– What’s the best thing about working at Capgemini?

I believe the best things about working at Capgemini Invent is the flexibility, fast-paced culture, and a commitment to diversity & inclusion. It’s not just a workplace; it’s a dynamic community that values individual unique contributions and collectively drives success.

– What makes you proud to work at Capgemini?

I take pride in being part of Capgemini Invent because it’s more than a workplace—it’s a hub of innovation and creativity. Every day brings new challenges and opportunities, making the journey both fulfilling and thrilling. Capgemini Invent isn’t just where I work; it’s where I contribute to a dynamic transformation, and that’s something truly special.

– How are you working towards the future you want?

I’m working on the future I want by intertwining my professional growth with Capgemini’s growth ambitions. The goal is simple: we grow together. Whether it’s staying ahead in industry trends, mastering new skills, or stepping into leadership roles, each stride is a mutual investment in a shared future of success.

– What advice would you give to someone joining Capgemini?

Embrace agility and keep an open mind. The tech landscape evolves swiftly, and being agile ensures you stay ahead. Stay open to new ideas, diverse perspectives, and constant learning. It’s not just about adapting to change but thriving in it. This dynamic approach will not only make you an asset to the team but also turn challenges into opportunities for growth. Welcome aboard!

Are you ready to get the future you want?