Consumer Products & Retail

Kees Jacobs

Expert in Consumer Products & Retail

I lead the All-Channel Experience Sector Growth Initiative within the Global Sector for Consumer Products and Retail at Capgemini. I also work with The Consumer Goods Forum, looking at “Emerging Trends”.

Kees Jacobs

My experience

Principal Consultant @ Capgemini


Latest Publications

Digital Transformation

Digitally enabling healthier lives

Kees Jacobs

The Consumer Goods Forum together with Capgemini has created a Global Health and Wellness...

Augmented AI: getting to the heart of the matter

Kees Jacobs

Consumers are willing to be served by AI technologies, but still want to know that a human is...

customer digital experience

Product data collaboration as a strategic enabler to drive customer engagement

Kees Jacobs

As paths to purchase have become non-linear, retailers and manufacturers find it difficult to...


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