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Estes Express Lines drives growth and new opportunities

Salesforce creates 360-degree view of customers for better service

Estes Express Lines is the largest privately owned freight-shipping company in North America, providing reliable solutions to customers for nearly 90 years with a robust transportation network, a reputation for dependability, and an award-winning safety record.

The transport industry was experiencing disruption even before the pandemic. Customers wanted information in real-time on their shipments and expected Estes to have the technology to provide it. Once parts of the country started to lock down, Estes experienced an increased desire for final-mile and less-than-truckload (LTL) services, so it has now added delivery to customers’ homes.https://www.youtube.com/embed/6OdarOElnFU?version=3&rel=1&showsearch=0&showinfo=1&iv_load_policy=1&fs=1&hl=en-US&autohide=2&wmode=transparent&enablejsapi=1&origin=https%3A%2F%2Fwww.capgemini.com

Estes Express Lines decided to introduce the Salesforce Customer Relationship Management (CRM) tool to connect customers to the business, no matter how they contacted the company. And it relied on Capgemini to implement it across the company.

With Salesforce powering its CRM, Estes is better positioned to manage market disruptions and find opportunities for growth while continuing the tradition of delivering superior customer service.

Read Estes Express Lines drives growth with customer service to learn more.

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