{"id":514686,"date":"2019-03-06T09:54:00","date_gmt":"2019-03-06T09:54:00","guid":{"rendered":"https:\/\/www.capgemini.com\/us-en\/?post_type=client-story&#038;p=514686"},"modified":"2025-03-05T06:26:52","modified_gmt":"2025-03-05T11:26:52","slug":"empowering-patients-to-continue-treatment-for-oab","status":"publish","type":"client-story","link":"https:\/\/www.capgemini.com\/us-en\/news\/client-stories\/empowering-patients-to-continue-treatment-for-oab\/","title":{"rendered":"Empowering patients to continue treatment for OAB"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable is-style-blue-line header header--sub2 header--sub2b header--insights1  \"><div class=\"header-bgs\"><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-10 offset-md-1\"><div class=\"box\"><div class=\"box-title\"><h1 data-maxlength=\"34\">Empowering patients to continue treatment for OAB<\/h1><\/div><div class=\"inner-row-insight download-btn\"><div class=\"col-md-4\"><div><a href=\"https:\/\/www.capgemini.com\/us-en\/wp-content\/uploads\/sites\/30\/2021\/03\/Empowering-Patients-to-Continue-Treatment-for-OAB-2.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\">Download report<\/a><\/div><a class=\"button-download--small button--turquois  \" type=\"download\" href=\"https:\/\/www.capgemini.com\/us-en\/wp-content\/uploads\/sites\/30\/2021\/03\/Empowering-Patients-to-Continue-Treatment-for-OAB-2.pdf\" target=\"_blank\" title=\"opens in a new window\" rel=\"noopener noreferrer\"><span>File size: 897 KB<\/span><span>File type: application\/pdf<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content section--story-content article-body\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<h3 class=\"wp-block-heading\" id=\"h-the-challenge\">THE CHALLENGE<\/h3>\n\n\n\n<p>Finding relief for OAB symptoms can be a long, frustrating journey. The majority of patients cycle through multiple oral medications without satisfactory results. 50% of patients discontinue treatment and many give up on treatment entirely. Patients are often not aware of other treatment options. Hence, patients tend to \u201csettle\u201d for just coping with their symptoms.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-our-solution\">OUR SOLUTION<\/h3>\n\n\n\n<p>Capgemini Invent approached this challenge by creating a multi-platform, unbranded campaign that was designed to engage, motivate, and educate OAB sufferers about their treatment options.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-impact\">THE IMPACT<\/h3>\n\n\n\n<p>Our solution proved successful in the following ways:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Averaged 140,568 website visits per week<\/li>\n\n\n\n<li>Averaged 1,758 \u201cFind a Specialist\u201d searches per week<\/li>\n\n\n\n<li>Nearly 700 registrants in the CRM program<\/li>\n\n\n\n<li>48% above average industry open rate for emails<\/li>\n\n\n\n<li>Double the average industry click-through rate<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":39,"featured_media":0,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"{\"uuid\":\"1190ca0c-f003-4f02-b903-f0c1bd00328c\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"46e877f3-a72d-4c05-9909-800f8a07dacd\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","client_logo_id":0,"client_logo_url":"","primary_term":"","featured_focal_points":""},"tags":[],"brand":[],"service":[],"industry":[],"partners":[],"country":[],"content-group":[],"class_list":["post-514686","client-story","type-client-story","status-publish","hentry"],"yoast_head":"<!-- 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