Insights and Optimizations

Our analytics team will help you mine valuable data and use it to optimize your digital experience and drive long-term success.

We combine extensive analytics experience, deep commerce platform knowledge, and proven best practices to identify trends and turn raw data into actionable insights. With years of experience in Google Analytics, Omniture, and other leading web analytics platforms, we enhance the scale and precision of captured data as well as clarify trends, inform decisions, and reinforce a data-driven culture.

Analytics Infrastructure

Enhance the scale and precision of your captured data to clarify trends, inform decisions, and drive your business forward.

Our team of experts ensures tags are present and firing, digs deep into the trends and patterns close to your digital business, and works to equip your stakeholders with the clear, actionable data they need to make smart decisions.

Optimization Analysis

We utilize data to track your customers on their journey from acquisition to outcome and identify efficiencies and hurdles in their path.

Our team locates the origins of high-quality traffic, works to understand the intent and purpose of these important visits, and correlates measured visitor behaviors with your most important business objectives. Our work will identify friction points and the marketing elements that drive success – and make actionable recommendations on how to improve the current state.

Optimization Testing

Through A/B testing and more advanced techniques, our data and analytics experts can reveal what your visitors find critical to their buying journey and how to engage them more closely than ever before.

From our proven methodologies to customized testing programs, we allow data to form the backbone of every site enhancement.

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Insights and Optimizati...

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