Onsite search engines are critical tools for creating engaging, intuitive commerce experiences.
The challenge, however, is that customers don’t always search the same way. This creates issues when the standard configuration of a Solr search engine doesn’t align with the intent and specificity of its users.
Having a search engine on a site is table stakes. The next-level experiences tailor these tools to the specific ways shoppers search and help them find what they’re looking for as quickly as possible.
In this piece, readers will learn about:
- The importance of matching search-engine functionality with visitor intent
- Multiple approaches to tailoring Solr search engines to specialized applications
- Why selecting the right experts and partners is critical to success.
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