Do you want to be competing in today’s markets? Or building new ones?
Research found 81 percent of customers are willing to pay more for better customer experience and 57 percent of leaders listed customer-centricity among their top-three strategic goals.
Customer experience is everything. The challenge is building the strategy, roadmap, and technologies to support a seamless customer experience. Data needs to offer a more personalized and dynamic experience.
Modern retail ecosystems produce daunting amounts of data and variables and it is no longer practical to store all that across multiple standalone front-end touchpoints. With the sheer number of technologies and capabilities available, IT leaders need to take a considered approach to CX innovation to get it right.
Learn how the cloud can unlock customer-experience innovation to build a strategy with the customers at the center.
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