Customer experience and a global automotive recovery

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Forrester and Capgemini explore how to react

The expectations of the automotive consumer were in flux coming into 2020. A global pandemic has thrown those changes into different directions. How will consumers react? What updates to the customer experience will be required to meet the new set of demands?

Take a look at this webinar featuring experts from Forrester and Capgemini to hear about:

  • The Forrester Automotive Customer Experience Index and how it shows the importance of the customer experience to company success
  • The Capgemini Customer Experience Audit measuring OEMs readiness for the new normal
  • How the automotive markets in China and Germany have restarted and what they see from their customers
  • Learnings from the global experience to improve the recovery in North America.

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