The expectations of the automotive consumer were in flux coming into 2020. A global pandemic has thrown those changes into different directions. How will consumers react? What updates to the customer experience will be required to meet the new set of demands?
Take a look at this webinar featuring experts from Forrester and Capgemini to hear about:
- The Forrester Automotive Customer Experience Index and how it shows the importance of the customer experience to company success
- The Capgemini Customer Experience Audit measuring OEMs readiness for the new normal
- How the automotive markets in China and Germany have restarted and what they see from their customers
- Learnings from the global experience to improve the recovery in North America.
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