Rich Lyons is the Founder, CEO and President of Lyons Consulting Group (LYONSCG), the leading global commerce service provider and strategic partner of Salesforce Commerce Cloud, SAP Hybris and Magento. LYONSCG offers a comprehensive set of digital commerce services to help hundreds of leading B2C and B2B retailers and brands craft successful commerce strategies, put them into practice, and continually optimize them for long-term success. Client success permeates everything we do. Our holistic ONE TEAM approach ensures that every move we make is always informed and in the best interests of our clients. Across strategy, creative, technology and beyond, we stand by every project, every time.