Tarte’s resounding success with Digital Experience

An elegant solution customized for a cosmetics leader. Learn how Capgemini worked with Tarte to gain an intimate knowledge of its brand, customers, and business, and used this information to design an all-new, on-brand digital experience.

Since 2000, Tarte Cosmetics, an innovator in the beauty industry, has travelled the world in search of the best natural ingredients for its products. The company encourages customers to “rethink natural” and never compromise the quality of their makeup or the health of their skin.

Tarte needed an all-new site that would exemplify its strong brand identity and shine a spotlight on its innovative products.

Capgemini’s capabilities – extensive Salesforce Commerce Cloud implementation experience, an award-winning design team, cutting-edge technical expertise, and holistic approach – made it the perfect partner to bring Tarte’s digital evolution to life.

 “It was critical to work with a partner that could understand our growing business and address all of our needs. From web design to post-launch service, Capgemini has been that partner.”

– Stephanie Urban, Vice President, Digital Marketing & eCommerce at Tarte Cosmetics

Read more about why Tarte Cosmetics selected Capgemini to redesign its digital experience. Download now.

Tarte Case study

File size: 1.28 MB File type: PDF

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