The COVID-19 pandemic has rattled the retail and fashion markets. Brands have been forced to think on their feet to stay connected with customers and address operational hurdles while trying to deliver a seamless customer experience and keep their businesses growing.
For one fashion leader, this meant developing small, agile solutions to keep top-tier customers engaged while offering attractive pricing and continuing to move inventory. In this Capgemini case study, learn how:
- A leading fashion label designed a digital marketplace to act as a hub for high-demand exclusive sales
- A hyper-targeted strategy ensured the right people saw the right content at the right time
- How this combined to reach 50 percent of its program revenue goals in just one weekend.
Learn how Capgemini successfully launched a digital marketplace
Connect with us
Thank you for your request. We will get in touch with you soon.
We are sorry, the form submission failed. Please try again.