{"id":141341,"date":"2021-12-15T13:46:00","date_gmt":"2021-12-15T13:46:00","guid":{"rendered":"https:\/\/www.capgemini.com\/?post_type=research-and-insight&#038;p=654764"},"modified":"2025-03-15T05:13:33","modified_gmt":"2025-03-15T04:13:33","slug":"waste-not-want-not-its-the-circular-economy","status":"publish","type":"research-and-insight","link":"https:\/\/www.capgemini.com\/se-en\/insights\/research-library\/waste-not-want-not-its-the-circular-economy\/","title":{"rendered":"Waste not, want not. It\u2019s the circular economy"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/03\/MicrosoftTeams-image-2-1.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><\/div><div class=\"brandInfo\"><div class=\"brandLogo\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2020\/assets\/images\/capgemini-invent.svg\" alt=\"capgemini-invent\"\/><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Waste not, want not. It\u2019s the circular economy<\/h1><\/div><div class=\"inner-row-insight download-btn\"><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para undefined section section--intro\"><div class=\"intro-para\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/se-en\/insights\/research-library\/waste-not-want-not-its-the-circular-economy\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-tw\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.capgemini.com\/se-en\/insights\/research-library\/waste-not-want-not-its-the-circular-economy\/&amp;text=Waste not, want not. It\u2019s the circular economy\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/se-en\/insights\/research-library\/waste-not-want-not-its-the-circular-economy\/&amp;text=Waste not, want not. It\u2019s the circular economy\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><h2 class=\"intro-para-title\">How can you ensure a circular economy model is good for your business as well as the planet? Find out in our podcast episode.<\/h2><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<p>Is your organization going round in circles? If not, why not? The circular economy is more than just a buzzword. It\u2019s a doctrine for a sustainable future, and one that more and more businesses are adopting.<\/p>\n\n\n\n<p>Join Capgemini\u2019s Courtney Holm and Lindsey Mazza, along with special guest Jon Khoo from Interface, as they explore circularity and its role in safeguarding the planet with show host Liz Lugnier.<\/p>\n\n\n\n<p>Waste is a huge problem. For example, one stat tells us that 85% of textiles thrown away in the US ends up in landfill or is burned. And what happens to that old sofa when you\u2019ve finished with it? Chances are it goes to the tip. But what if manufacturers and retailers could find a way to re-use the material in those clothes and that sofa? Perhaps use recycled material in their products? Or educate consumers on the value of circularity and make it easy for them to recycle?<\/p>\n\n\n\n<p>Hear why consumers need to change their behaviour around overconsumption. Find out how carpet manufacturer Interface tackled the issue of waste and why the supply chain can be part of the solution. And what role will regulation play in shaping a circular economy?<\/p>\n\n\n\n<p>Tune in to our podcast for answers and further insight.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<a class=\"wp-block-jetpack-podcast-player jetpack-podcast-player__direct-link\" href=\"https:\/\/share.transistor.fm\/s\/f135ce0d\">https:\/\/share.transistor.fm\/s\/f135ce0d<\/a>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2023\/05\/Future-Sight-Podcast-Transcript-Ep.27-Circular-Economy.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Download the Transcript<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-subscribe-now\">Subscribe now<\/h3>\n\n\n\n<table class=\" alignleft\" style=\"width: 52.7108%;border-collapse: collapse;height: 96px\" border=\"0\">\n<tbody>\n<tr style=\"height: 97px\">\n<td style=\"width: 10.2812%;height: 97px\"><a href=\"http:\/\/open.spotify.com\/show\/30pOaMTCUT1dodkeZhsPG3\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-296677\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2019\/01\/Spotify-logo-2000x.png?w=300\" alt=\"\" width=\"71\" height=\"71\"><\/a><\/td>\n<td style=\"width: 4.6392%\"><\/td>\n<td style=\"width: 10.4058%;height: 97px\"><a href=\"http:\/\/podcasts.apple.com\/us\/podcast\/future-sight-a-capgemini-invent-podcast\/id1541074060\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-513159\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2020\/09\/apple-podcast.jpg?w=300\" alt=\"\" width=\"70\" height=\"70\"><\/a><\/td>\n<td style=\"width: 4.15785%\"><\/td>\n<td style=\"width: 10.9882%\"><a href=\"http:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2Z1dHVyZS1zaWdodA==\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-516042\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2020\/09\/google_podcasts_badge@8x-e1601400083233.png?w=195\" alt=\"\" width=\"70\" height=\"85\"><\/a><\/td>\n<td style=\"width: 4.74026%\"><\/td>\n<td style=\"width: 11.2798%\"><a href=\"http:\/\/overcast.fm\/itunes1541074060\/future-sight-with-capgemini-invent\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-516043\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2020\/09\/overcast2-e1601400178241.jpg?w=116\" alt=\"\" width=\"70\" height=\"68\"><\/a><\/td>\n<td style=\"width: 5.29129%\"><\/td>\n<td style=\"width: 11.0262%\"><a href=\"http:\/\/pca.st\/odtz7pnl\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-516044\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2020\/09\/pocketcasts1-e1601400237924.png?w=90\" alt=\"\" width=\"70\" height=\"67\"><\/a><\/td>\n<td style=\"width: 3.05344%\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-about-the-speakers\"><strong>About the speakers<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/Jon-Grey-bg-e1639119807443.jpg\" alt=\"Jon Khoo\" width=\"200\" height=\"200\"><\/td><td><a href=\"https:\/\/www.linkedin.com\/in\/jon-khoo-83378948\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Jon Khoo<\/strong><\/a>Jon is the Head of Sustainability at Interface and he focuses on sustainability, inclusive business, and intrapreneurship. He specializes in the commercialization of the company\u2019s sustainability initiatives and response to the current climate emergency, such as its mission&nbsp;<em>Climate Take Back&nbsp;<\/em>\u2014 to run its business in a way that reverses the effects of global warming. Jon currently serves on the trustee board of UK environmental charity,&nbsp;<a href=\"https:\/\/www.sas.org.uk\/\" target=\"_blank\" rel=\"noreferrer noopener\">Surfers Against Sewage<\/a>.<\/td><\/tr><tr><td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/12\/Courtney-Holm-Grey-bg.jpg\" alt=\"Courtney Holm\" width=\"200\" height=\"201\"><\/td><td><a href=\"https:\/\/www.capgemini.com\/experts\/expert\/courtney-holm\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Courtney Holm<\/strong><\/a>Courtney is Vice President of Sustainability Solutions at Capgemini Invent UK. She shapes the way Capgemini Invent UK creates long term, sustainable value for clients, enabling them with fresh perspectives and digital solutions so that they can play a transformative role in addressing planetary, people and systems challenges. Courtney has a proven track record of implementing innovative technology solutions across sectors; helping clients with a broad range of strategic and operational sustainability challenges.<\/td><\/tr><tr><td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/09\/Mazza_Lindsey_High-Res-copy_noCrop-e1639120435756.jpg\" alt=\"\" width=\"200\" height=\"200\"><\/td><td><a href=\"https:\/\/www.linkedin.com\/in\/lindseymazza\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Lindsey Mazza<\/strong><\/a>Lindsey is the Global Retail Lead, Capgemini. She is a retail thought leader and subject matter expert, who specializes in shopper-centric, unified-channel commerce and innovation. With nearly 20 years of extensive experience in retail transformations, she\u2019s served some of the world\u2019s largest retailers in analytics-enabled integrated planning and execution, from consumer demand to receipt.<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-learn-more learnMoreBlock updated-new-sample-amal\"><div class=\"container\"><div class=\"content-title\"><h2 class=\"learnmore-heading\">Previous Episodes<\/h2><\/div><div class=\"row\"><div class=\"col-md-4\"><div class=\"box\"><div class=\"box-wrapper\"><a class=\"box-title\" href=\"\/insights\/research-library\/changing-the-world-with-synthetic-biology\/\" target=\"_blank\" aria-label=\"<a href=&quot;https:\/\/www.capgemini.com\/insights\/research-library\/changing-the-world-with-synthetic-biology\/&quot; target=&quot;_blank&quot; rel=&quot;noreferrer noopener&quot;&gt;Changing the world with synthetic biology<\/a&gt;\" rel=\"noopener noreferrer\"><div class=\"box-img-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><h3 class=\"titleWithoutLink_learnMore\"><a href=\"https:\/\/www.capgemini.com\/insights\/research-library\/changing-the-world-with-synthetic-biology\/\" target=\"_blank\" rel=\"noreferrer noopener\">Changing the world with synthetic biology<\/a><\/h3><\/a><\/div><\/div><div class=\"box-inner\"><\/div><\/div><div class=\"col-md-4\"><div class=\"box\"><div class=\"box-wrapper\"><a class=\"box-title\" href=\"\/insights\/research-library\/hybrid-working-is-it-here-to-stay\/\" target=\"_blank\" aria-label=\"<a href=&quot;https:\/\/www.capgemini.com\/insights\/research-library\/hybrid-working-is-it-here-to-stay\/&quot; target=&quot;_blank&quot; rel=&quot;noreferrer noopener&quot;&gt;Hybrid working \u2014 is it here to stay?<\/a&gt;\" rel=\"noopener noreferrer\"><div class=\"box-img-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><h3 class=\"titleWithoutLink_learnMore\"><a href=\"https:\/\/www.capgemini.com\/insights\/research-library\/hybrid-working-is-it-here-to-stay\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hybrid working \u2014 is it here to stay?<\/a><\/h3><\/a><\/div><\/div><div class=\"box-inner\"><\/div><\/div><div class=\"col-md-4\"><div class=\"box\"><div class=\"box-wrapper\"><a class=\"box-title\" href=\"\/insights\/research-library\/the-architecture-of-the-metaverse\/\" target=\"_blank\" aria-label=\"<a href=&quot;https:\/\/www.capgemini.com\/insights\/research-library\/the-architecture-of-the-metaverse\/&quot; target=&quot;_blank&quot; rel=&quot;noreferrer noopener&quot;&gt;The architecture of the metaverse<\/a&gt;\" rel=\"noopener noreferrer\"><div class=\"box-img-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Future-sight-podcast-2800X1800-Banner-image.webp?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><h3 class=\"titleWithoutLink_learnMore\"><a href=\"https:\/\/www.capgemini.com\/insights\/research-library\/the-architecture-of-the-metaverse\/\" target=\"_blank\" rel=\"noreferrer noopener\">The architecture of the metaverse<\/a><\/h3><\/a><\/div><\/div><div class=\"box-inner\"><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>How can you ensure a circular economy model is good for your business as well as the planet? Find out in our podcast episode.<\/p>\n","protected":false},"author":34,"featured_media":141342,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"dbc80b70-4d90-4ce8-9784-ce34e9719993\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":false,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":true,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"","related_resource_id":0,"related_resource_size":"","related_resource_type":"","cg_author":0,"_yoast_wpseo_primary_theme":80,"primary_term":"Sustainability","featured_focal_points":""},"tags":[],"research-and-insight-type":[247],"theme":[80],"brand":[19],"service":[47],"industry":[39],"partners":[],"content-group":[],"class_list":["post-141341","research-and-insight","type-research-and-insight","status-publish","has-post-thumbnail","hentry","research-and-insight-type-podcast-episode","theme-sustainability","brand-capgemini-invent","service-sustainability","industry-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Waste not, want not. It\u2019s the circular economy | Research &amp; insight | Capgemini Invent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/se-en\/insights\/research-library\/waste-not-want-not-its-the-circular-economy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Waste not, want not. It\u2019s the circular economy\" \/>\n<meta property=\"og:description\" content=\"How can you ensure a circular economy model is good for your business as well as the planet? 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