{"id":566587,"date":"2026-02-20T06:56:26","date_gmt":"2026-02-20T05:56:26","guid":{"rendered":"https:\/\/www.capgemini.com\/se-en\/?post_type=event&#038;p=566587"},"modified":"2026-02-20T09:50:31","modified_gmt":"2026-02-20T08:50:31","slug":"re-live-the-experience-discover-the-future-of-ai-driven-marketing-with-salesforce-marketing-cloud-next","status":"publish","type":"event","link":"https:\/\/www.capgemini.com\/se-en\/news\/events\/re-live-the-experience-discover-the-future-of-ai-driven-marketing-with-salesforce-marketing-cloud-next\/","title":{"rendered":"Re-Live the Experience: Discover the Future of AI-Driven Marketing with Salesforce Marketing Cloud Next"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/13226_Cap_saleforce_webinar_banner_RB_v1_New.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:52% 23%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Watch On-Demand<\/span><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Re-Live the Experience: Discover the Future of AI-Driven Marketing with Salesforce Marketing Cloud Next<\/h1><\/div><div class=\"inner-row-insight download-btn\"><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/se-en\/news\/events\/re-live-the-experience-discover-the-future-of-ai-driven-marketing-with-salesforce-marketing-cloud-next\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/se-en\/news\/events\/re-live-the-experience-discover-the-future-of-ai-driven-marketing-with-salesforce-marketing-cloud-next\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<p class=\"has-medium-font-size\"><strong>In this session, our experts covered some of the most important updates shaping the future of customer engagement, including:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>What does Marketing Cloud Next mean for current Marketing Cloud Engagement users.<\/strong> How the platform is transformed to deliver greater flexibility, intelligence, and unified data-driven experiences.<\/li>\n\n\n\n<li><strong>Whether you need to migrate your data, journeys, and assets.<\/strong> A clear view of when and why migration may be needed, and how to assess your readiness.<\/li>\n\n\n\n<li><strong>The skills and capabilities required to unlock the platform\u2019s full potential.\u00a0<\/strong>From data proficiency to AI-driven orchestration, we discussed the evolving marketer toolkit.<\/li>\n\n\n\n<li><strong>How AI agents, actionable data, and automated workflows elevate personalization.<\/strong>\u00a0Demonstrating how real-time insights and intelligent automation can help you personalize every moment of engagement across the customer lifecycle.<\/li>\n<\/ul>\n\n\n\n<p><strong>This is your opportunity to revisit the discussion, share it with your team, and apply the learnings to your next steps in Salesforce-driven growth.<\/strong><\/p>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para-video section section--info-2cols section--insights section-video \"><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><h3 class=\"Video-title\" data-maxlength=\"34\">Marketing Cloud Next 2026<\/h3><div class=\"video-info\"><p data-maxlength=\"68\">Watch the\u00a0full session recording.<\/p><\/div><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><div class=\"video-wrapper\"><iframe title=\"video-section\" src=\"https:\/\/www.youtube.com\/embed\/CnGgZVSJr8I?rel=0&amp;modestbranding=1&amp;playsinline=1&amp;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen loading=\"lazy\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div><\/div><\/div><div class=\"col-md-1\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<p>For enquiries, please reach out to <a href=\"mailto:lara.wasowski@capgemini.com\">Lara Wasowski<\/a>&nbsp;&amp; <a href=\"mailto:jack.searle@capgemini.com\">Jack Searle<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-meet-the-speakers\">Meet the speakers<\/h3>\n\n\n\n<div class=\"wp-block-cg-blocks-profile-card\"><section class=\"profile-card section profile-card-slider\"><div class=\"container profileCardContainer\"><div class=\"profile-box\"><div class=\"row\"><div class=\"col-md-6 col-lg-3\"><div class=\"box\"><div class=\"box-author-img\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/kovala-pic-white-bg.png?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/kovala-pic-white-bg.png?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/kovala-pic-white-bg.png?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><\/div><\/div><div class=\"col-md-6 col-lg-9 right-side-box\"><div class=\"row right-box\"><div class=\"col-lg-4 profile\"><h3 class=\"profile-title\">Timo Kovala<\/h3><p class=\"box-position\">Lead Architect, Marketing &amp; AI, Nordics<br><br><br><\/p><ul class=\"social-nav social-nav-icons\"><li><a aria-label=\"LinkedIn\" href=\"Timo Kovala is a certified Salesforce Marketing Architect at Capgemini, recognized as a Salesforce Marketing Champion and Salesforce Ben Expert Author, and for his deep expertise in Marketing Cloud, Account Engagement, and Data Cloud, as showcased in events like Salesforce Connections and Dreamforce.\" target=\"_blank\" rel=\"noopener noreferrer\"><i class=\"icon-li\" aria-hidden=\"true\"><\/i><\/a><\/li><\/ul><\/div><div class=\"col-lg-8 desc\"><p class=\"authorDesr\">Timo Kovala is a certified Salesforce Marketing Architect at Capgemini, recognized as a Salesforce Marketing Champion and Salesforce Ben Expert Author, and for his deep expertise in Marketing Cloud, Account Engagement, and Data Cloud, as showcased in events like Salesforce Connections and Dreamforce.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/div>\n\n\n\n<div class=\"wp-block-cg-blocks-profile-card\"><section class=\"profile-card section profile-card-slider\"><div class=\"container profileCardContainer\"><div class=\"profile-box\"><div class=\"row\"><div class=\"col-md-6 col-lg-3\"><div class=\"box\"><div class=\"box-author-img\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/Jack-Searle.jpg?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/Jack-Searle.jpg?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/se-en\/wp-content\/uploads\/sites\/20\/2026\/02\/Jack-Searle.jpg?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><\/div><\/div><div class=\"col-md-6 col-lg-9 right-side-box\"><div class=\"row right-box\"><div class=\"col-lg-4 profile\"><h3 class=\"profile-title\">Jack Searle<\/h3><p class=\"box-position\">Marketing &amp; Data Cloud Architect, Nordics <br><br>                                                                                             <\/p><ul class=\"social-nav social-nav-icons\"><li><a aria-label=\"LinkedIn\" href=\"With 12 years of marketing technology experience, Jack specializes in Salesforce Marketing and Data Cloud, bringing technical expertise as a developer and architect across diverse industries and projects.\" target=\"_blank\" rel=\"noopener noreferrer\"><i class=\"icon-li\" aria-hidden=\"true\"><\/i><\/a><\/li><\/ul><\/div><div class=\"col-lg-8 desc\"><p class=\"authorDesr\">With 12 years of marketing technology experience, Jack specializes in Salesforce Marketing and Data Cloud, bringing technical expertise as a developer and architect across diverse industries and projects.                                                                                                                                                                                                                                     <br>                                                                                                                                       <br>                                                                                      <br><br><br><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":324,"featured_media":0,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","cg_event_start":"2025-02-12T00:00:00","cg_event_end":"2026-02-12T00:00:00","cg_event_timezone":"","event_location":"","cg_event_type":"Business","cg_event_short_title":"Sales force Marketing Cloud Next 2026","cg_event_block_title":"","featured_focal_points":""},"tags":[],"brand":[420],"event-location":[542],"class_list":["post-566587","event","type-event","status-publish","hentry","brand-capgemini","event-location-and-malmo-gothenburg-stockholm"],"yoast_head":"<!-- This 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You can now watch the complete Salesforce Webinar on-demand at your convenience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/se-en\/news\/events\/re-live-the-experience-discover-the-future-of-ai-driven-marketing-with-salesforce-marketing-cloud-next\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Re-Live the Experience: Discover the Future of AI-Driven Marketing with Salesforce Marketing Cloud Next\" \/>\n<meta property=\"og:description\" content=\"We have successfully concluded our exclusive webinar Salesforce\u2019s Marketing Cloud Next. 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