Whatever the context, people use digital devices and social media to interact with others and find information. They expect the same when connecting with their Utility company.

Utility customers want to use the channel of their choice to check bills, search for a better tariff or report an issue — and they want a rapid, personalized response. Here’s how a Utility can build a customer-centric digital platform with Capgemini and salesforce.com to win over the digital customer.