Improving the Customer Proposition through Effective Finance and Enterprise Performance Management
In the digital world, customers expect an increasingly sophisticated shopping experience. Retailers that have met these expectations by delivering a seamless, consistent proposition across all channels are securing a competitive advantage. Leading retailers are further enhancing their customer’s experience by leveraging Finance and Enterprise Performance Management (“EPM”) in their transition to operating in a multichannel environment.
High performing finance functions support the move to multichannel by ensuring that back office processes enable the customer experience. Further, they help shape a P&L structure that encourages growth across the whole channel portfolio by incentivising the right behaviours in senior management.