AirFrance KLM, largest aviation group in Europe, had the ambition of becoming the ‘Number 1’ in sales force. Their goal was to put their customer in the center, and provide outstanding customer service. This was achievable through improving and harmonizing sales processes and tools worldwide, and in the process, strengthening their international sales force. With interactive workshops, an agile approach and a tight schedule, Capgemini helped AirFrance KLM roll out an entirely new Salesforce system worldwide in a space of just 32 weeks! Watch the video which features the Director for Sales Development, AirFrance KLM, on their journey to being the leading aviation group in Europe in terms of customer experience and service.
Musings from the HFS F&A Digital Roundtable
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