{"id":531991,"date":"2025-07-28T13:11:02","date_gmt":"2025-07-28T13:11:02","guid":{"rendered":"https:\/\/www.capgemini.com\/pt-en\/?post_type=research-and-insight&#038;p=531991"},"modified":"2026-01-22T07:41:48","modified_gmt":"2026-01-22T07:41:48","slug":"b2b-in-telco","status":"publish","type":"research-and-insight","link":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/","title":{"rendered":"The B2B pulse"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/B2B-in-Telco-web-banner.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:51% 42%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Innovation<\/span><\/div><\/div><div class=\"brandInfo\"><div class=\"brandLogo\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\"\/><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute.svg\" alt=\"capgemini-research-institute\" class=\"light\"\/><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">The B2B pulse<\/h1><\/div><div class=\"inner-row-insight download-btn\"><div class=\"col-md-4 downloadFiles \"><a class=\"button-download--small\" type=\"download\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/Telco-Research_FINAL.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><span>Download the report<\/span><span class=\"type\">9 MB pdf<\/span><\/a><\/div><div class=\"col-md-4 downloadFiles \"><a class=\"button-download--small\" type=\"download\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/Final-Infographic-Telco.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><span>Download the infographic<\/span><span class=\"type\">1 MB pdf<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/?post_type=research-and-insight&amp;p=975561\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-tw\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.capgemini.com\/?post_type=research-and-insight&amp;p=975561&amp;text=What%20matters%20to%20todays%20consumer%202024\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/?post_type=research-and-insight&amp;p=975561&amp;text=What%20matters%20to%20todays%20consumer%202024\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<h3 class=\"wp-block-heading\" id=\"h-top-six-expectations-of-telecom-s-business-customers\">Top six expectations of telecom\u2019s business customers<\/h3>\n\n\n\n<p>The telecom sector has the opportunity to evolve from its traditional role as trusted service provider, and become a strategic partner to its business customers. But to transition successfully, telcos must understand and align themselves with the evolving values and needs of their business clients.<\/p>\n\n\n\n<p>The B2B pulse: Top six expectations of telecom\u2019s business customers, the latest report from the Capgemini Research Institute, gives a current overview of these evolving needs, and is based on findings from a global survey of 1,000 executives from organizations operating across 11 sectors and 13 countries in Europe, North America, and Asia-Pacific. The report also includes insights drawn from in-depth discussions with industry leaders from the telecom sector and the consumer sectors.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para-video section section--info-2cols section--insights section-video \"><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><h3 class=\"Video-title\" data-maxlength=\"34\">The B2B pulse<\/h3><div class=\"video-info\"><p data-maxlength=\"68\">What telecom business customers expect<\/p><\/div><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><div class=\"video-wrapper\"><iframe title=\"video-section\" src=\"https:\/\/www.youtube.com\/embed\/Xe_r_fWhqAA?rel=0&amp;modestbranding=1&amp;playsinline=1&amp;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen loading=\"lazy\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div><\/div><\/div><div class=\"col-md-1\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<p>The report provides insights on the key issues and opportunities that can drive transformation in the telecom industry, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tailored, simplified, and scalable solutions: Telco business customers increasingly seek more than just connectivity. They want telcos to provide customized and integrated solutions based on the organization\u2019s unique needs.<\/li>\n\n\n\n<li>Strategic partnerships: As the role of the telco evolves from a communications service provider to a strategic partner, 62 percent of organizations now expect their telecom partner to be a source of industry expertise, integrating IT and system support.<\/li>\n\n\n\n<li>Prioritizing innovation: Telcos have an opportunity to become a key source of innovation, as business customers undergo digital transformation and look to invest in advanced connectivity solutions such as enhanced 5G, internet of things, besides managed services.<\/li>\n\n\n\n<li>Data security and fraud protection: Among the various facets of telecom services, cybersecurity is a priority for more than 70 percent of organizations, who expect their telecom provider to ensure robust protection for their networks.<\/li>\n<\/ul>\n\n\n\n<p>By gaining a deeper understanding of what business customers value most, telecom executives can develop a proactive approach to better align their products and services, and cement their role as indispensable strategic partners in the digital transformation of their business customers.<\/p>\n\n\n\n<p>To learn more about the road map to secure a competitive advantage in the dynamic telecom landscape, <a href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/02\/Telco-Research_FINAL.pdf\">download The B2B pulse<\/a> today.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-call-to-action undefined is-style-cg-secondary-3 call-to-action-block\"><div class=\"container\"><div class=\"call-to-action-block-content-wrapper has-description\"><div class=\"text-wrapper has-description\"><h3 class=\"title\" data-maxlength=\"144\">Stay informed<\/h3><p class=\"description\" data-maxlength=\"210\">Subscribe to have the latest reports from the Capgemini Research Institute delivered direct to your inbox.<\/p><\/div><div class=\"button-wrapper has-description\"><a class=\"cta-btn action-valid\" data-bs-toggle=\"modal\" data-bs-target=\"#CTA8a45928e_bb7f_4615_b632_ab7f778bf353\" data-maxlength=\"24\" tabindex=\"0\" href=\"#\"> Subscribe <\/a><\/div><div class=\"modal cta-frontend-modal-wrapper\" id=\"CTA8a45928e_bb7f_4615_b632_ab7f778bf353\"><div class=\"modal-dialog modal-lg modal-dialog-centered modal-dialog-scrollable cta-frontend-modal\"><div class=\"modal-content\"><div class=\"modal-header\"><button type=\"button\" class=\"btn-close\" data-bs-dismiss=\"modal\" aria-label=\"close\"> <\/button><\/div><div class=\"modal-body\"><div class=\"logo-wrapper\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/logo-white.svg\" alt=\"logo\" class=\"dark\"\/><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/logo.svg\" alt=\"logo\" class=\"light\"\/><\/div><h4 class=\"form-title\">Stay informed<\/h4>\t\t<div class=\"mf_forms__container \">\n\t\t\t\t\t\t\t\t<form id=\"mf_form_344265_1622339923\" class=\"mf_form__form row needs-validation\" action=\"\" method=\"post\" enctype=\"multipart\/form-data\" data-nosnippet>\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<div class=\"asterisk_title\">\n\t\t\t\t\t<p><span class=\"star-required\">*<\/span> Mandatory field<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<div class=\"mf_form__errors mf_form__errors--top\" role=\"alert\" aria-live=\"polite\">\n\t\t\t\t\t<ul class=\"mf_form__errors__list\"><\/ul>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<input type=\"hidden\" name=\"form_id\" data-validate=\"number\" class=\"mf_form__id\" value=\"344265\" \/>\n\t\t\t\t<input type=\"hidden\" name=\"form_title\" class=\"mf_form__title\" value=\"\" \/>\n\t\t\t\t<input type=\"hidden\" name=\"wp_rest_nonce\" class=\"mf_form__wp_rest_nonce\" value=\"9693a5ffd4\" \/>\n\n\t\t\t\t<input type=\"hidden\" name=\"mf_form_conditional_logic\" class=\"mf_form__title conditional_logic\" value=\"\" \/>\n\t\t\t\t\n\t\t\t\t<input type=\"hidden\" name=\"mf_form_fields_country_dpo_field\" class=\"mf_form__title conditional_logic mf_form_fields_country_dpo_field\" value=\"\" \/>\n\n\t\t\t\t<!-- Anti-spam field -->\n\t\t\t\t<input type=\"text\" \n\t\t\t\t\tname=\"website_url\" \n\t\t\t\t\tclass=\"mf_field__url\" \n\t\t\t\t\tautocomplete=\"off\"\n\t\t\t\t\ttabindex=\"-1\"\n\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\tstyle=\"position:absolute;left:-9999px;width:1px;height:1px;opacity:0;pointer-events:none;\" \n\t\t\t\t\/>\n\t\t\t<\/form>\n\n\t\t\t<div class=\"mf_form__success\" tabindex=\"0\" role=\"alert\">\n\t\t\t\t\t\t\t\t<p>Thank You! We have received your form submission.\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t\t<div class=\"mf_form__errors\">\n\t\t\t\t<p>We are sorry, the form submission failed. Please try again.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t<script>\n\t\t\twindow.MF_CONFIG344265 = {\"344265\":{\"errors\":[],\"redirect\":\"\"}};\n\t\t<\/script>\n\t<\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n<section class=\"wp-block-cg-blocks-learn-more learnMoreBlock updated-new-sample-amal\"><div class=\"container\"><div class=\"content-title\"><h2 class=\"learnmore-heading\">Learn More<\/h2><\/div><div class=\"row\"> <div class=\"col-md-4\"><div class=\"box\"><div class=\"box-wrapper\"><a class=\"box-title\" href=\"https:\/\/www.capgemini.com\/industries\/telecommunications\/\" target=\"\" aria-label=\"Learn more 1\" rel=\"noopener noreferrer\"><div class=\"box-img-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/09\/Capgemini_Industries_Telecoms.jpg?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/09\/Capgemini_Industries_Telecoms.jpg?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/09\/Capgemini_Industries_Telecoms.jpg?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><h3 class=\"titleWithoutLink_learnMore\">Telecoms<\/h3><\/a><\/div><\/div><div class=\"box-inner\"><p class=\"box-desc\"><\/p><\/div><\/div> <div class=\"col-md-4\"><div class=\"box\"><div class=\"box-wrapper\"><a class=\"box-title\" href=\"https:\/\/www.capgemini.com\/insights\/research-library\/autonomous-networks\/\" target=\"\" aria-label=\"Learn more 1\" rel=\"noopener noreferrer\"><div class=\"box-img-wrapper\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/02\/Autonomous-Networks_Dotcom.jpg?w=500&amp;quality=70\" srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/02\/Autonomous-Networks_Dotcom.jpg?w=500&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/02\/Autonomous-Networks_Dotcom.jpg?w=1000&amp;quality=70 2x\" class=\"box-img\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"lazy\"\/><\/div><h3 class=\"titleWithoutLink_learnMore\">Autonomous networks<\/h3><\/a><\/div><\/div><div class=\"box-inner\"><p class=\"box-desc\"><\/p><\/div><\/div><\/div><\/div><\/section>\n\n\n<section class=\"section section--expert-slider wrapper-people-slider wp-block-cg-blocks-wrapper-people-slider undefined\"><div class=\"container\"><div class=\"content-title\"><h2 data-maxlength=\"34\" class=\"people-heading-title\">Meet our experts<\/h2><\/div><\/div><div class=\"slider slider-boxed\"><div class=\"container\"><div class=\"slider-window\"><div class=\"slider-list\">\n\n\n\n\n\n\n\n<\/div><\/div><\/div><div class=\"slider-nav\"><button class=\"slider-prev inactive\" aria-label=\"Slider-previous\" tabindex=\"-1\"><\/button><ul class=\"slider-paginator\"><\/ul><button class=\"slider-next\" aria-label=\"Slider-next\"><\/button><\/div><\/div><\/section>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Top six expectations of telecom\u2019s business customers<\/p>\n","protected":false},"author":440,"featured_media":531992,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"0995ac1d-c018-404d-be16-2f97be445807\",\"blogId\":\"1\",\"domain\":\"www.capgemini.com\",\"sitePath\":\"\/\",\"postLink\":\"https:\/\/www.capgemini.com\/insights\/research-library\/b2b-in-telco\/\",\"postId\":1074728,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false,\"isEnabled\":true}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":true,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"","related_resource_id":0,"related_resource_size":"","related_resource_type":"","cg_author":0,"_yoast_wpseo_primary_theme":0,"primary_term":"Innovation","featured_focal_points":""},"tags":[],"research-and-insight-type":[381],"theme":[],"brand":[302],"service":[],"industry":[31],"partners":[],"content-group":[],"class_list":["post-531991","research-and-insight","type-research-and-insight","status-publish","has-post-thumbnail","hentry","research-and-insight-type-capgemini-research-institute","brand-capgemini-research-institute","industry-telecoms"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The B2B pulse - Capgemini Portugal<\/title>\n<meta name=\"description\" content=\"Top six expectations of telecom\u2019s business customers\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The B2B pulse\" \/>\n<meta property=\"og:description\" content=\"Top six expectations of telecom\u2019s business customers\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\" \/>\n<meta property=\"og:site_name\" content=\"Capgemini Portugal\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Capgemini\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-22T07:41:48+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"Report\"],\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\"},\"author\":{\"name\":\"vrushalimandarkhopkar\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/9634ed1994eaab331f89003a3c70afa2\"},\"headline\":\"The B2B pulse\",\"datePublished\":\"2025-07-28T13:11:02+00:00\",\"dateModified\":\"2026-01-22T07:41:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\"},\"wordCount\":410,\"publisher\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\",\"name\":\"The B2B pulse - Capgemini Portugal\",\"isPartOf\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg\",\"datePublished\":\"2025-07-28T13:11:02+00:00\",\"dateModified\":\"2026-01-22T07:41:48+00:00\",\"description\":\"Top six expectations of telecom\u2019s business customers\",\"breadcrumb\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg\",\"contentUrl\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg\",\"width\":2880,\"height\":1800,\"caption\":\"The B2B pulse - banner\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.capgemini.com\/pt-en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The B2B pulse\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#website\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/\",\"name\":\"Capgemini\",\"description\":\"Capgemini\",\"publisher\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.capgemini.com\/pt-en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#organization\",\"name\":\"Capgemini\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/logo\/image\/\",\"url\":null,\"contentUrl\":null,\"width\":null,\"height\":null,\"caption\":\"Capgemini\"},\"image\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Capgemini\/\",\"https:\/\/www.linkedin.com\/company\/capgemini\",\"https:\/\/www.instagram.com\/capgemini\/\",\"https:\/\/www.youtube.com\/user\/capgeminimedia\",\"https:\/\/www.glassdoor.com\/Overview\/Working-at-Capgemini-EI_IE3803.11,20.htm\"],\"description\":\"Businesses everywhere are transforming. AI and cutting-edge technologies have created a groundswell of opportunities, new sources of long-term value and resilience. Capgemini is at the heart of this new technology revolution, partnering with clients in every sector to deliver real, sustainable transformation at scale. Collaborating across multiple business and tech ecosystems, our team of 420,000 experts in more than 50 countries unleashes human energy through technology and AI for an inclusive and sustainable future. Fostering agility, leveraging creativity, and maximizing competitiveness, Capgemini is the partner of choice for the businesses and organizations of tomorrow, helping our clients unlock the value of technology that will define their success in the decades to come.\",\"legalName\":\"Capgemini\",\"foundingDate\":\"1967-10-01\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"5001\",\"maxValue\":\"10000\"},\"actionableFeedbackPolicy\":\"https:\/\/www.capgemini.com\/pt-en\/news\/client-stories\/bluescope-futureproofs-its-finance-function-to-achieve-efficiency-beyond-costs-savings\/\",\"correctionsPolicy\":\"https:\/\/www.capgemini.com\/pt-en\/news\/client-stories\/bluescope-futureproofs-its-finance-function-to-achieve-efficiency-beyond-costs-savings\/\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/9634ed1994eaab331f89003a3c70afa2\",\"name\":\"vrushalimandarkhopkar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/075cfd7c24cd613f4dbb5701edf6e61c0ece8216253d1f76b6c6fc65816a576e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/075cfd7c24cd613f4dbb5701edf6e61c0ece8216253d1f76b6c6fc65816a576e?s=96&d=mm&r=g\",\"caption\":\"vrushalimandarkhopkar\"},\"url\":\"https:\/\/www.capgemini.com\/pt-en\/author\/vrushalimandarkhopkar\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The B2B pulse - Capgemini Portugal","description":"Top six expectations of telecom\u2019s business customers","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/","og_locale":"en_US","og_type":"article","og_title":"The B2B pulse","og_description":"Top six expectations of telecom\u2019s business customers","og_url":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/","og_site_name":"Capgemini Portugal","article_publisher":"https:\/\/www.facebook.com\/Capgemini\/","article_modified_time":"2026-01-22T07:41:48+00:00","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","Report"],"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#article","isPartOf":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/"},"author":{"name":"vrushalimandarkhopkar","@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/9634ed1994eaab331f89003a3c70afa2"},"headline":"The B2B pulse","datePublished":"2025-07-28T13:11:02+00:00","dateModified":"2026-01-22T07:41:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/"},"wordCount":410,"publisher":{"@id":"https:\/\/www.capgemini.com\/pt-en\/#organization"},"image":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/","url":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/","name":"The B2B pulse - Capgemini Portugal","isPartOf":{"@id":"https:\/\/www.capgemini.com\/pt-en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage"},"image":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg","datePublished":"2025-07-28T13:11:02+00:00","dateModified":"2026-01-22T07:41:48+00:00","description":"Top six expectations of telecom\u2019s business customers","breadcrumb":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#primaryimage","url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg","contentUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg","width":2880,"height":1800,"caption":"The B2B pulse - banner"},{"@type":"BreadcrumbList","@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.capgemini.com\/pt-en\/"},{"@type":"ListItem","position":2,"name":"The B2B pulse"}]},{"@type":"WebSite","@id":"https:\/\/www.capgemini.com\/pt-en\/#website","url":"https:\/\/www.capgemini.com\/pt-en\/","name":"Capgemini","description":"Capgemini","publisher":{"@id":"https:\/\/www.capgemini.com\/pt-en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.capgemini.com\/pt-en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.capgemini.com\/pt-en\/#organization","name":"Capgemini","url":"https:\/\/www.capgemini.com\/pt-en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/logo\/image\/","url":null,"contentUrl":null,"width":null,"height":null,"caption":"Capgemini"},"image":{"@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Capgemini\/","https:\/\/www.linkedin.com\/company\/capgemini","https:\/\/www.instagram.com\/capgemini\/","https:\/\/www.youtube.com\/user\/capgeminimedia","https:\/\/www.glassdoor.com\/Overview\/Working-at-Capgemini-EI_IE3803.11,20.htm"],"description":"Businesses everywhere are transforming. AI and cutting-edge technologies have created a groundswell of opportunities, new sources of long-term value and resilience. Capgemini is at the heart of this new technology revolution, partnering with clients in every sector to deliver real, sustainable transformation at scale. Collaborating across multiple business and tech ecosystems, our team of 420,000 experts in more than 50 countries unleashes human energy through technology and AI for an inclusive and sustainable future. Fostering agility, leveraging creativity, and maximizing competitiveness, Capgemini is the partner of choice for the businesses and organizations of tomorrow, helping our clients unlock the value of technology that will define their success in the decades to come.","legalName":"Capgemini","foundingDate":"1967-10-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"5001","maxValue":"10000"},"actionableFeedbackPolicy":"https:\/\/www.capgemini.com\/pt-en\/news\/client-stories\/bluescope-futureproofs-its-finance-function-to-achieve-efficiency-beyond-costs-savings\/","correctionsPolicy":"https:\/\/www.capgemini.com\/pt-en\/news\/client-stories\/bluescope-futureproofs-its-finance-function-to-achieve-efficiency-beyond-costs-savings\/"},{"@type":"Person","@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/9634ed1994eaab331f89003a3c70afa2","name":"vrushalimandarkhopkar","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/075cfd7c24cd613f4dbb5701edf6e61c0ece8216253d1f76b6c6fc65816a576e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/075cfd7c24cd613f4dbb5701edf6e61c0ece8216253d1f76b6c6fc65816a576e?s=96&d=mm&r=g","caption":"vrushalimandarkhopkar"},"url":"https:\/\/www.capgemini.com\/pt-en\/author\/vrushalimandarkhopkar\/"}]}},"theme_term_info":[],"industry_term_info":[{"id":31,"name":"Telecoms"}],"services_term_info":[],"partners_term_info":[],"brand_term_info":[{"id":302,"name":"Capgemini Research Institute","slug":"capgemini-research-institute"}],"brand_term":[{"id":302,"slug":"capgemini-research-institute"}],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"The B2B pulse","url":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/","mainEntityOfPage":{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/"},"thumbnailUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg"},"articleSection":"Uncategorized","author":[],"creator":[],"publisher":{"@type":"Organization","name":"Capgemini Portugal","logo":""},"keywords":[],"dateCreated":"2025-07-28T13:11:02Z","datePublished":"2025-07-28T13:11:02Z","dateModified":"2026-01-22T07:41:48Z"},"rendered":"<meta name=\"parsely-title\" content=\"The B2B pulse\" \/>\n<meta name=\"parsely-link\" content=\"https:\/\/www.capgemini.com\/pt-en\/insights\/our-research-library\/b2b-in-telco\/\" \/>\n<meta name=\"parsely-type\" content=\"post\" \/>\n<meta name=\"parsely-image-url\" content=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg?w=150&amp;h=150&amp;crop=1\" \/>\n<meta name=\"parsely-pub-date\" content=\"2025-07-28T13:11:02Z\" \/>\n<meta name=\"parsely-section\" content=\"Uncategorized\" \/>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/capgemini.com\/p.js"},"archive_status":false,"featured_image_src":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg","featured_image_alt":"The B2B pulse - banner","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Capgemini Portugal","distributor_original_site_url":"https:\/\/www.capgemini.com\/pt-en","push-errors":false,"tag_names":[],"featured_image_url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2025\/03\/B2B-in-Telco-web-banner.jpg","_links":{"self":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/research-and-insight\/531991","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/research-and-insight"}],"about":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/types\/research-and-insight"}],"author":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/users\/440"}],"version-history":[{"count":3,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/research-and-insight\/531991\/revisions"}],"predecessor-version":[{"id":535886,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/research-and-insight\/531991\/revisions\/535886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/media\/531992"}],"wp:attachment":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/media?parent=531991"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/tags?post=531991"},{"taxonomy":"research-and-insight-type","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/research-and-insight-type?post=531991"},{"taxonomy":"theme","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/theme?post=531991"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/brand?post=531991"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/service?post=531991"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/industry?post=531991"},{"taxonomy":"partners","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/partners?post=531991"},{"taxonomy":"content-group","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/content-group?post=531991"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}