{"id":504861,"date":"2021-04-07T06:22:00","date_gmt":"2021-04-07T06:22:00","guid":{"rendered":"https:\/\/www.capgemini.com\/?post_type=research-and-insight&#038;p=701512"},"modified":"2025-03-27T07:33:09","modified_gmt":"2025-03-27T07:33:09","slug":"the-new-rules-of-customer-service-enabling-a-personal-timely-and-seamless-experience","status":"publish","type":"research-and-insight","link":"https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/the-new-rules-of-customer-service-enabling-a-personal-timely-and-seamless-experience\/","title":{"rendered":"The new rules of customer service \u2013 Enabling a personal, timely, and seamless experience"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/10\/Capgemini_Customer-Experience_new-rules.jpg\" class=\"header-img header-img-d\" alt=\"Capgemini_Customer-Experience_new-rules\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">The new rules of customer service \u2013 Enabling a personal, timely, and seamless experience<\/h1><\/div><div class=\"inner-row-insight download-btn\"><div class=\"col-md-4 downloadFiles addPadding\"><a class=\"button-download--small\" type=\"download\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/09\/Capgemini-Customer-Service-paper_SAP-Service-Cloud_2021A-1.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><span>Download point of view<\/span><span class=\"type\">6 MB  pdf<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para undefined section section--intro\"><div class=\"intro-para\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/the-new-rules-of-customer-service-enabling-a-personal-timely-and-seamless-experience\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-tw\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/the-new-rules-of-customer-service-enabling-a-personal-timely-and-seamless-experience\/&amp;text=The new rules of customer service \u2013 Enabling a personal, timely, and seamless experience\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/the-new-rules-of-customer-service-enabling-a-personal-timely-and-seamless-experience\/&amp;text=The new rules of customer service \u2013 Enabling a personal, timely, and seamless experience\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><h2 class=\"intro-para-title\">Five key considerations for organizations as they adapt, modernize and optimize their customer service strategy.<\/h2><p class=\"intro-para-content\">The pandemic has accelerated the shift to digital across industries. While many organizations have rapidly upgraded and adapted their sales capabilities to respond to this market disruption, the same cannot be said of the service function.<br><br><\/p><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content section--story-content article-body\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<p><strong>In this paper, we explore five new rules of customer service that can guide organizations as they adapt, modernize, and optimize their service offering<\/strong>:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Ensure all KPIs are linked to actionable insights through data-driven customer service decisioning.<\/li>\n\n\n\n<li>Omnichannel service is now \u2026 channel-less is next.<\/li>\n\n\n\n<li>Service must be proactive, pragmatic, and timely.<\/li>\n\n\n\n<li>The ecosystem must be expanded to include extended customer service.<\/li>\n\n\n\n<li>Service is technology-enabled, human-led.<\/li>\n<\/ol>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-putting-the-five-new-rules-of-service-into-action-with-capgemini-and-sap-service-cloud\"><strong>Putting the five new rules of service into action with Capgemini <\/strong><strong>and SAP Service Cloud<\/strong><\/h4>\n\n\n\n<p>SAP Service Cloud provides the foundation and technical capabilities from which organizations can build the service function of the future. Capgemini, a long-time strategic partner of SAP, is uniquely positioned to help organizations craft a comprehensive service strategy that leverages the full capabilities of <strong>SAP Service Cloud<\/strong> by executing the new rules of customer service.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/04\/SAP.jpg?w=816\" alt=\"\" class=\"wp-image-572566\"\/><\/figure>\n\n\n\n<p>Service is the new sales. If you agree with that statement, then chances are your organization needs to take bold and deliberate steps in order to activate service-enabled revenue opportunities.<\/p>\n\n\n\n<p>Download this POV to learn how Capgemini\u2019s service experts \u2013 and our dedicated SAP Service Cloud team \u2013 can help your organization adapt, modernize, and optimize its service function so that it delivers the maximum value to the business and a superior experience to customers.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2022\/05\/Capgemini-Customer-Service-paper_SAP-Service-Cloud_2021A-1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Download the point of view<\/a><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":26,"featured_media":504862,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"","related_resource_id":0,"related_resource_size":"","related_resource_type":"","cg_author":0,"_yoast_wpseo_primary_theme":0,"primary_term":"","featured_focal_points":""},"tags":[],"research-and-insight-type":[66],"theme":[221],"brand":[],"service":[33],"industry":[],"partners":[],"content-group":[],"class_list":["post-504861","research-and-insight","type-research-and-insight","status-publish","has-post-thumbnail","hentry","research-and-insight-type-point-of-view","theme-customer-first","service-customer-experience"],"yoast_head":"<!-- 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